Multi-Channel Online Commerce Solution for EAT CLEANER® Products Launched by DNA Response, Inc.

DNA Response, Inc., (DNA) has launched a multi-channel online commerce solution for Grow Green Industries, Inc., makers of EAT CLEANER products.

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Eat Cleaner Products

EAT CLEANER Natural Food Washing Products

Seattle, WA (PRWEB) February 18, 2013

DNA Response is helping Grow Green Industries generate incremental revenue by selling its products on marketplaces such as Amazon, EBay and up to 16 others. Since the product content on marketplaces is limited, DNA has built a custom e-store at http://shop.eatcleaner.com/ to help tell the brand story for EAT CLEANER products. The e-store includes a shopping cart and rich content such as animated images that demonstrate product benefits, testimonials and detailed product descriptions.

To drive traffic to the http://shop.eatcleaner.com/ e-store, DNA is conducting an integrated, online marketing program including search engine marketing, email and affiliate marketing. Grow Green Industries will continue the outstanding work it has been doing to build brand awareness for EAT CLEANER products on social media and through public relations. DNA does not charge clients fees for online marketing or other professional services. Instead, DNA shares the revenue generated by online commerce with its clients on a pay-for-performance basis.

EAT CLEANER is the only line of all-natural, tasteless and odorless food wash + wipes for produce, seafood and poultry that is lab proven to remove significantly more wax and residue from the surface of fresh food than water. EAT CLEANER has been tested by several independent third party labs to proven efficacy. Additionally, EAT CLEANER helps inhibit food browning while prolonging the shelf life of fresh produce up to 200% longer, saving consumers money.

Mareya Ibrahim, Grow Green Industries CEO and co-founder, is a featured chef on ABC TV’s Recipe Rehab show and is a nationally recognized food expert. According to Ibrahim, “Working with DNA Response to handle all of our online commerce lets us concentrate on do what we do best – developing our brand and products that help people live a healthier lifestyle through cleaner eating. We let the experts at DNA sell our products on our new e-store and online marketplaces. We can see the performance of all of our online sales channels with DNA’s business reporting dashboard web portal, and DNA electronically transfers funds to our bank account for our share of the revenue generated by online sales. No paperwork!”

Ranjit Mulgaonkar, CEO of DNA Response, says “Mareya Ibrahim and Grow Green Industries is a dream client for DNA Response, because they make quality products that people want, and they create brand awareness that helps the effectiveness of the multi-channel commerce we conduct for them. This is just how it should work.”

About DNA Response

DNA Response, Inc. (DNA) helps consumer product manufacturers increase sales by marketing their products through multiple online channels, on a pay-for-performance basis. DNA sells clients’ products directly to consumers through online marketplaces, e-stores, direct response TV, home shopping networks, TV shows, big box retailer sites and deal sites. DNA provides unified order management for processing and fulfilling orders for all online sales channels, with a dashboard so clients can see what is happening with their online business in real time.

About EAT CLEANER ®

EAT CLEANER is a patented line of all-natural, tasteless and odorless food wash + wipes for produce, seafood and poultry that is lab proven to remove significantly more wax and residue from the surface of fresh food than water. EAT CLEANER has been tested by several independent third party labs to proven efficacy. Additionally, EAT CLEANER helps inhibit food browning while prolonging the shelf life of fresh produce up to 200% longer, saving consumers money. EAT CLEANER is a registered trademark of Grow Green Industries, Inc. based in Orange County, California. Grow Green Industries, Inc. was founded in May, 2008. Eat Cleaner was officially launched in August, 2009. The company was founded by Mareya Ibrahim, a food marketing veteran, chef and food safety advocate with her father Dr. Shawki Ibrahim, now retired Colorado State University Emeritus Professor and Ph.D. in Environmental Science, M.S. in Agriculture. Grow Green Industries, INC. is a minority and woman-owned business.


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