Cost.co.uk Respond To Rise in Business for Insurers Before EU Gender Directive

Leading comparison site, Cost.co.uk, have responded to news that the EU gender directive caused a boost in sales late last year.

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The introduction of the EU gender directive means that women can no longer benefit from cheaper insurance premiums for being ‘statistically’ better drivers.

(PRWEB UK) 21 February 2013

Insurance providers saw a boost in sales at the end of last year as women rushed to take advantage of cheaper car insurance before the December 21 deadline for the EU gender directive, reports the Scotman.

The directive bans gender discrimination by insurers, meaning that car insurance for women can no longer be cheaper because they are statistically better drivers.

Bright Grey and Scottish Provident reported that new business for 12 months to the end of December increased almost a quarter to £482 million.

A spokesperson from Cost.co.uk said:

“The introduction of the EU gender directive means that women can no longer benefit from cheaper insurance premiums for being ‘statistically’ better drivers. This has meant that women have seen their premiums rise greatly since the deadline. Men meanwhile have benefited from slightly lower premiums. For those that missed out on the deadline and are due to renew their insurance premium, we recommend comparing deals at cost.co.uk to find the best deal to suit them.”

Based in Essex, Cost.co.uk is one of the UK’s leading price comparison sites. Allowing their online customers to seek out great deals and offers for car insurance, pet insurance, credit cards, holidays and more. Founded in 2012, the agency has a trusted reputation for sourcing the most ideal policies at affordable prices.


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