Gorton’s Seafood® Launches “Gorton’s Seafood Challenge”

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Promotion includes six-week sweepstakes and chance to win a year of free seafood.

We’re excited for consumers to share their experiences with us in a fun way, and to see the classic and creative ways that they enjoy their favorite Gorton’s products.

Gorton’s, the leader in frozen seafood, is challenging consumers to take the Gorton’s Seafood Challenge. The Gorton’s Seafood Challenge is the latest promotion offered by the crew at Gorton’s during the six weeks spanning from February 22 to April 5. With so many delicious seafood options and ways to get involved with the challenge, consumers are encouraged to get creative about how they enjoy the goodness of Gorton’s Seafood.

Throughout the promotion, consumers will be invited to participate in a series of weekly challenges, each featuring a different Gorton’s product and a variety of actions to complete. From classics like Gorton’s Fish Sticks to new favorites like Skillet Crisp Shrimp, consumers will be encouraged to share their challenge experiences with each product through posts and photos on social media. The Gorton’s crew will select various consumer-generated content to be highlighted on the Gorton’s Facebook page.

“The ‘Gorton’s Seafood Challenge’ encourages consumers to enjoy the goodness of great seafood, in a variety of delicious ways. The first week focuses on Gorton’s Sandwich Fillets, one of my personal favorites. At home, my family and I top Sandwich Fillets with a slice of cheese and tartar sauce – very classic,” said Zach Soolman, Director of Consumer Marketing. “We’re excited for consumers to share their experiences with us in a fun way, and to see the classic and creative ways that they enjoy their favorite Gorton’s products. We’re also excited to share a peak into how much Gorton’s employees love our products, too!”

Consumers can also enter the Gorton’s Seafood Challenge sweepstakes during the promotion period. One lucky Grand Prize winner will receive a Gorton’s kitchen gift basket including coupons for a year of free Gorton’s Seafood and other branded kitchen items. Additionally, each week 20 participants have the chance to win a Gorton’s T-Shirt that says “I Took the Gorton’s Seafood Challenge!”

To enter without purchase, "Like" the Gorton’s Facebook page and fill out every required field in the entry form. To enter without going through Facebook, visit the Gortons.com Promotions page and fill out the required fields in the entry form. Only online entries accepted or permitted.

Please visit http://www.gortons.com for Gorton’s recipe inspiration, or sign up for a free digital newsletter. It’s also easy to connect with Gorton’s on Facebook, Twitter and Pinterest where news, recipes, and more are frequently announced.

About Gorton's Seafood
Since 1849, Gorton’s mission has been to help people everywhere enjoy the goodness of great seafood. Headquartered in Gloucester, Massachusetts, Gorton’s is one of America's oldest continuously operating companies, and continues to be the innovative leader in the seafood industry. Gorton’s full line of frozen seafood products spans from Breaded and Battered Fish Sticks and Fillets, to gluten free Grilled Fish, Shrimp Scampi and innovative product lines such as Skillet Crisp and Simply Bake. Gorton's products are available nationwide in better independent and chain grocery stores.

Gorton's proudly stands behind the promise that consumers can, “Trust the Gorton’s Fisherman,” for the best-tasting, highest-quality seafood. The Gorton's Fisherman, in his yellow slicker and rain hat, embodies this commitment. For more information, please visit http://www.gortons.com or call 1-800-222-6846.


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Katie Greenlaw
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