Announcement: Just Culture for Critical Access Hospitals Program

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Outcome Engenuity has created a program to help 1,331 Critical Access Hospitals across the country bring Just Culture to their organizations, which until now have been limited by resources and isolation. The program seeks to leverage a network of 1500 certified trainers and offer substantial discounts in order to broaden the reach of Just Culture to these rural facilities.

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We have 1,500 Certified Champions throughout the country. We seek their help in bringing these important patient safety tools to the doorstep of every critical access hospital.

Outcome Engenuity is pleased to announce the Just Culture Critical Access Hospital Program. This program will give smaller Critical Access Hospitals better and more ready access to Just Culture materials and training.

Critical Access Hospitals are a specific type of facility which have 25 or fewer beds and are generally located more than 35 miles away from another hospital. Their isolation and small size tend to limit their resources and access to Just Culture training and support. The Just Culture Critical Access Hospital Program will take an active role in helping to educate in these smaller markets by giving Just Culture Certified Champions the opportunity to serve as regional trainers. This allows Just Culture training to become available at a reduced cost to the facility; it will also give the facility more flexible options for scheduling the training.

As part of the program, Outcome Engenuity is offering an exclusive pricing package that will include the Just Culture training program for 17 managers and 10 physicians, a training license for the Safe Choices™ film 'No Small Consequence,' and 20 seats for an exclusive webinar. The cost for this package is discounted 45% off the regular price for these products. In addition, on-site training will be available through a network of certified Just Culture Champions. (Read the letter to Champions here)

“We have 1,500 Certified Champions throughout the country,” said David Marx, Outcome Engenuity CEO. “We seek their help in bringing these important patient safety tools to the doorstep of every critical access hospital."

For more information, visit, email info(at)outcome-eng(dot)com or call 866-785-0204.

About Just Culture

“Just Culture” is a process to implement organizational improvement, presenting a set of design laws that influence the ability to create desired societal outcomes. The five-skill model is designed to help change an organization’s culture by placing less focus on events, errors and outcomes, and more focus on risk, system design and the management of behavioral choices. The model identifies three manageable behaviors—human error, at-risk behavior and reckless behavior—each of which has its own causes and appropriate managerial responses. Knowing how to manage each helps an organization to build a culture which encourages coaching and honesty at all levels. Just Culture has been implemented by various organizations in such high-risk industries as healthcare, aviation and nuclear power to name a few.

About Outcome Engenuity

For 50 collective years, Outcome Engenuity has been working to help high-consequence industries, including aviation, healthcare, space flight and nuclear power, to become safer. Outcome Engenuity integrates systems engineering, human factors science, and even the law into unique strategies that are among the best in the world. The company creates some of the most complex socio-technical risk models the world has ever seen, teaches industries how to investigate events, and pioneers modern notions of values-supportive justice and learning. For more information on Outcome Engenuity please visit or call 866-785-0204.

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Matt Bassuk
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