Hidden Hearing Respond to International Ear Care Day

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Experts in private hearing healthcare, Hidden Hearing, have responded to International Ear Care Day on March 3.

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Hearing loss is a huge problem throughout the world and in some countries there are not the facilities to treat or aid the issue.

Ear Care Day took place on March 3 2013, to highlight the prevalence, preventability and public health impact of hearing loss.

Hearing loss is the most common sensory disability globally, with recent global estimates on the prevalence of hearing loss in persons over 65 years or older suggesting that 165 million persons above 65 live with a hearing loss.

The 3rd of March is chosen because the date 3.3 is representative of two ears as well as hearing loss affecting around 33% of the world’s population over 65.

A spokesperson from Hidden Hearing said:

“Hearing loss is a huge problem throughout the world and in some countries there are not the facilities to treat or aid the issue. It is important that there is awareness of the problem so people can do their best to prevent hearing damage and seek help for it. We hope it highlights the importance of ear care and encourages people to get their hearing tested.”

With more than 40 years’ experience in treating hearing loss, Hidden Hearing is entrusted with the care of more than 100,000 people each year. The firm has 84 hearing centres across the UK, all catering for a range of needs and budgets. Specialising in hearing tests and hearing aids, the company also offer a variety of hearing aid accessories and in 2005, became the first dedicated hearing retailer to be recognised as an Investor in People.

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Vicky Moore
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