Moms, Milk and Minivans: The Mothers’ Milk Bank of North Texas Receives Generous Donation from Roger Williams Car Dealership

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The Roger Williams Chrysler Dodge Jeep RAM Dealership makes an in-kind donation to the Mothers’ Milk Bank of North Texas, saving the nonprofit more than $20,000 per year. The Mothers’ Milk Bank of North Texas is a nonprofit human milk bank that provides donor breastmilk to neonatal intensive care units to feed premature and critically ill babies.

Mothers' Milk Bank of North Texas Receives Generous Donation from Roger Williams Car Dealership

The demand for donor human milk is at an all-time high and our new van will help us more quickly pick up donations that need processing

The Mothers’ Milk Bank of North Texas today announced that the Roger Williams Chrysler Dodge Jeep RAM Dealership of Weatherford, Texas has made an in-kind donation by partially underwriting the purchase of a new 2013 Dodge Caravan.

The Mothers’ Milk Bank of North Texas is a nonprofit human milk bank that provides donor breastmilk to neonatal intensive care units to feed premature and critically ill babies. The milk bank previously used a courier service to pick up donated breastmilk from its eight milk depots in the greater DFW Metroplex. The same courier service was used to deliver milk to regional hospital NICUs. The purchase of a new minivan will allow the nonprofit to make its own pick-ups and deliveries, realizing an annual savings of more than $20,000.

“We are so thankful to JJ and Sabrina Williams and the Roger Williams Chrysler Dodge Jeep RAM Dealership for helping us with our purchase,” said Amy Vickers, executive director of The Mothers’ Milk Bank of North Texas. “The demand for donor human milk is at an all-time high and our new van will help us more quickly pick up donations that need processing. Once processed to hospital standards, we’ll then use the van to deliver human donor milk to regional NICUs.”

The new minivan received a complete exterior transformation so that fellow drivers can easily identify the van as The Mothers’ Milk Bank of North Texas milk mobile. The wrapped van will feature the milk bank logo alongside the organization’s powder-pink graphics. The back of the van will aim to raise the awareness of premature infants with a photo of a premature baby and the slogan, “Breastmilk Saves Lives.”

“This van is both an important investment and a cost-saving measure for our milk bank,” said Vickers, “We also hope the eye-catching design will encourage people to learn more about our cause, as well as recruit more breastfeeding moms to become donors.”

The Mothers’ Milk Bank of North Texas currently has 200 moms donating their surplus breastmilk, but estimates it needs more than 650 donor moms to meet this year’s projected demand from hospital NICUs for the life-saving nutrition. Therefore, another 450 or more volunteer donor moms are needed to meet the demand and fill all orders received from neonatologists. To learn more about milk banking or become a donor, please visit http://www.texasmilkbank.org.

About The Mothers’ Milk Bank of North Texas
The Mothers' Milk Bank of North Texas (MMBNT) is a non-profit organization founded in 2003 to provide premature and critically ill infants with donor human milk when their own mother's milk is not available. To donate breastmilk, please email moms(at)texasmilkbank(dot)org or call 817.810.0071 or toll-free 1.866.810.0071. Learn more about milk banking at http://www.texasmilkbank.org.

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Momentum Public Relations
Anne Tiedt
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Laura Bond Williams
Momentum Public Relations
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