Savveo is delivering a forward thinking web-based solution to address the needs of businesses and local agencies by simplifying the ad buying and selling process.
Charlotte, North Carolina (PRWEB) March 06, 2013
Savveo, the one-stop online marketplace for businesses and agencies to buy, sell and compare advertising options across all channels, today announced that marketing and advertising veteran Jon Bond has joined the company’s Board of Directors and will head its Industry Advisory Council.
Bond brings years of leadership and advertising experience to Savveo. He co-founded Kirshenbaum Bond Senecal + Partners and worked with many Fortune 500 clients including McDonald's, Fisher Price, Gore-Tex, Budweiser, Colgate-Palmolive and General Motors.
Bond is also the former CEO of New York’s social media marketing and branded content agency Big Fuel Communications, which recently sold a majority stake to Publicis Groupe. In 2010, he was recognized as one of Adweek's ‘Executives of the Decade’. Bond joins the Savveo board as an investor as well as an advisor.
“Savveo is delivering a forward thinking web-based solution to address the needs of businesses and local agencies by simplifying the ad buying and selling process,” said Bond. “I am thrilled to be a part of this innovative platform which will bring unprecedented efficiencies to the $45 billion local advertising industry via an online marketplace.”
“We are extremely excited and fortunate to have one of the top advertising minds joining the Savveo Team as a board member, investor and to head our Industry Advisory Council,” said Shafi Mustafa, CEO and Co-Founder of Savveo.
In addition to serving on the Board, Bond will head Savveo’s Industry Advisory Council. This group consists of some of the most innovative minds in media.
“We want to offer a monumental leap forward in the way advertising is bought and sold,” said Mustafa. “This requires input from the best and brightest. We are thrilled to have Jon as a part of this effort.”
Members of Savveo’s Industry Advisory Council will be announced at a later date.
Currently in private beta, Savveo is set to launch its public beta this spring that will give businesses and agencies a single online marketplace through which they can identify and compare advertising options across channels – including out-of-home, print, radio, television, sponsorships and non-traditional.
Savveo is headquartered in Charlotte, N.C., with offices in San Mateo, CA and New York, NY. Additional details about the company will be shared when it publicly unveils the Savveo online marketplace later this spring.
To receive updates and additional information, please register at http://www.savveo.com.
Savveo, Inc. is transforming the way local advertising is bought and sold. Addressing the inefficiencies of the $45 billion local advertising industry, Savveo will give businesses and agencies a single, easy-to-use online marketplace through which they can identify and compare advertising options across channels – including out-of-home, print, radio, television, sponsorships and non-traditional – as well as purchase and track campaigns. Headquartered in Charlotte, N.C., with offices in Silicon Valley and New York, NY, Savveo was founded in 2012 by ad agency executives who had, themselves, wrestled with the complexities of planning and executing local advertising initiatives. For additional information about Savveo, please visit http://www.savveo.com and follow us on Twitter @gosavveo.