Los Angeles, CA (PRWEB) March 13, 2013
Outward Media, Inc (OMI) has recently announced a new service offering. eMailzIN, the newest OMI's service offering that supports both consumer and business marketers, was introduced specifically to address the need of businesses who would like to more successfully use the email channel as part of a solid multi-channel marketing strategy.
Nancy Arter, Vice President, Marketing at OMI stated: "Marketers have long used the email channel as an effective way to communicate with customers and keep them apprised of their newest offerings. eMailzIN offers a way to increase the efficacy of each email campaign by allowing marketers to achieve extremely high deliverability rates. A key component of this is the platform's capability to do a final data accuracy check right before launching the campaign."
Developed at the request of OMI's Fortune 100 customers, eMailzIN was built with one goal in mind -- to get more email messages delivered to intended recipients. The platform has several unique features that include the ability to conduct a final validation of the email address at the time of deployment and the ability to closely monitor campaign progress for early detection of blocking or other issues so that campaigns can be adjusted. The platform also boasts online reporting capabilities so marketers can check campaign performance and make adjustments for more success.
For more information on eMailzIN, please visit OMI's website or contact by phone at (310) 274-5312.
About OMI: Outward Media, Inc., is a digital marketing data and services firm serving the Fortune 500 sector across industries. Known as a leader in multi-channel marketing data quality and accuracy, OMI has been serving its customers since 1998 and continues to develop state-of-the-art technology and services to help businesses market more successfully.