Vienna, VA (PRWEB) March 08, 2013
The Institute for Excellence in Sales & Business Development (IES&BD) announced today that best-selling author and speaker Jeb Blount will lead its March 22 workshop. Blount shook the business world with his best-sellers “People Buy You” and “People Follow You.” His much anticipated new book, “People Love You: The Real Secret to Delivering Legendary Customer Experiences” was released on February 13 to rave reviews.
Fred Diamond, Founder of the IES&BD and President of DIAMOND Strategic Marketing said that sales luminaries such as Jill Konrath, Author of “SNAP Selling” and “Selling to Big Companies” and Harvey Mackay, author of the #1 New York Times bestseller “Swim With The Sharks Without Being Eaten Alive,” have sung the praises of Blount’s work.
According to Mackay, “You’ll love Jeb Blount for his stellar advice on improving your customer relationships. Study his seven essential principles of customer engagement and learn how to make your customers love you—and watch your business soar!”
Diamond said that selling professionals will learn from Jeb’s techniques for creating a legendary customer experience, including:
1. The seven essential principles of customer engagement
2. The five levers of customer experience
3. The secrets to bridging the experience gap
4. How to leverage the pull strategy to become a trusted advisor
5. How to listen well and connect with your customers by making them feel appreciated, valued, and important
“We’re very fortunate to be bringing Jeb Blount to the Washington DC region for this program,” said Diamond. “He’s coached, trained, and developed hundreds of sales professionals, managers and leaders. This session will appeal to newer sales professionals and those who have been selling for decades.”
Tickets are only $69 before March 12 and $79 after; ($95 at the door) and includes breakfast and first-class networking. Registration information can be found here.
About the Institute for Excellence in Sales & Business Development
The Institute for Excellence in Sales & Business Development is a center of actionable best practices, insights, proprietary data, tools, thought leadership, and recognition. It was created to develop excellence in sales and business development professionals and to help organizations maximize their efforts. Monthly programs, held at the USA Today Building, feature sales thought leaders and authors such as Neil Rackham, Rob Jolles, and Ian Altman. Learn more about the IES&BD at http://www.i4esbd.com or by calling 888.443.9943.