Launch of “The Best Training Day Ever™" Auto Dealer Training Events a Huge Success

EasyCare®, the leading independent provider of automotive ownership benefits, today announced that the launch of “The Best Training Day Ever™,” was a huge success. The first event held in Orlando in February, teamed five of the retail automotive industry’s leading performance strategists for the first time and attracted over 270 attendees.

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Best Training Day Ever
I am very grateful for the outstanding work in the planning and execution of one of the finest and valued events we have ever supported. The feedback from our customers and prospects has been remarkable.

Norcross, GA (PRWEB) March 13, 2013

EasyCare®, the leading independent provider of automotive ownership benefits, today announced that the launch of “The Best Training Day Ever™,” was a huge success. The first event held in Orlando in February, teamed five of the retail automotive industry’s leading performance strategists for the first time and attracted over 270 attendees. Future events will be announced later in 2013. Subscribe to “The Best Training Day Ever™” information by visiting http://www.besttrainingdayever.com.

“I am very grateful for the outstanding work in the planning and execution of one of the finest and valued events we have ever supported. The feedback from our customers and prospects has been remarkable,” commented Mike Burns, North America Manager for Shell Lubricants.

EasyCare®, Covideo® by EasyCare®, NCM® Associates, and Shell Lubricants and their Quaker State® and Pennzoil® brands joined forces to sponsor this auto dealership one day training event “The Best Training Day Ever™.”

The one day training event featured Dave Anderson of Learn to Lead®, Jeff Cowan of Jeff Cowan’s Pro Talk, Inc., Paul Faletti of NCM® Associates, Alan Ram of Proactive Training Solutions, and Joe Verde of Joe Verde Group. Collaborating for the first time, these top auto industry trainers offered automotive dealership training intended to perfect “The Path to the Purchase™.”

“The messaging from the trainers was inspirational, and we received tremendous feedback about the event. I look forward to working together with everyone more collectively in 2013,” said Paul Faletti, CEO of NCM® Associates.

Commenting on the success of the event, Larry Dorfman, Chairman/CEO of EasyCare stated: “The huge response and high attendance of our inaugural event truly illustrates the increased demand for quality knowledge and skill acquisition among automotive retailers. I am excited that the first ‘The Best Training Day Ever™’ event filled an obvious need for our auto dealers and look forward to hosting many future events.”

The Best Training Day Ever was extensively covered by CBT News who hosted their daily news show on site during the event. Interviews can be viewed on the News Casts playlist of CBT News’ YouTube Channel.

For more information or to sign up for future events visit thebesttrainingdayever.com or call 888-327-9400.

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About Covideo:
Covideo® by EasyCare® is a leading innovator of video email services. Founded in 2004 and headquartered in West Lafayette, IN, the company specializes in developing streaming video solutions to allow the consumer relationship to be more personal. The company’s technologies have been used by organizations across North America and in countries around the world.

About EasyCare, an Automobile Protection Corporation – APCO Brand (easycare.com): Founded in 1984, Automobile Protection Corporation – APCO is the leading independent provider of automotive benefits specifically created to enhance a consumer’s vehicle buying and ownership experience in ways that create long-term bonds between the consumer and their dealership. EasyCare benefits include vehicle service contracts, dent removal coverage, GAP insurance, key replacement coverage and 24/7 personal concierge.


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