TORONTO, ON and CHARLOTTETOWN, PE (PRWEB) March 19, 2013
Admerge Media Inc. (“Admerge”) announced today that they are using ScreenScape to launch a state-of-the-art medical media network which will connect industry partners and educate patients across Canada.
Emergency room physician, Hany Demian, is the Founder of Admerge. “Place-based media is new to healthcare,” says Demian. “And the benefits are becoming more obvious every day. Our mission is to help healthcare professionals and brands to strengthen their relationships with patients and provide value-added healthcare information where it matters most.”
Demian sees an opportunity to capitalize on a growing trend in the healthcare industry towards paperless waiting rooms.
“Physicians know that magazines and brochures, once a mainstay of patient waiting areas, are an easy means for germs to spread,” says Demian. “At the same time, the delivery of effective healthcare services has become more knowledge-based, more infused with the sharing of good information. So, we need a new way to educate and entertain patients that is both safe and smart. Intelligent digital displays will become an indispensable feature of waiting rooms in healthcare facilities across Canada over the next few years. Admerge Media, in collaboration with our technology partner, ScreenScape, will lead the way, enabling more than 700 venues this year alone."
ScreenScape is a software platform that connects businesses and helps them engage audiences inside real world places using Internet-enabled digital displays. ScreenScape’s network-centric approach represents a shift in the way digital signage networks are built as well as in the way digital content, such as online video, is distributed to places of business. Using a ScreenScape Group, Admerge Media can form its own network consisting of healthcare venues or any other business that is a member of the ScreenScape Community.
“ScreenScape has helped us grow our network rapidly while keeping it simple for the user,” says Demian. “Using ScreenScape, healthcare professionals can participate in a distribution model that allows them to tap into a wealth of content for patient education and marketing. Our team is able to create and curate expert medical resources and make them available to healthcare practitioners at a local level.”
“We’d like to welcome Admerge, and its partners, to the ScreenScape Community," said ScreenScape President Kevin Dwyer. “In ScreenScape, Admerge has found an expert technology partner that can help to address the needs of healthcare providers and their patients now and into the future. ScreenScape is becoming an invaluable part of the patient-loyalty lifecycle and a key partner for healthcare information across a wide range of medical services.”
About Admerge Media
Admerge Media Inc. is a high impact digital screen advertising firm that enhances the waiting experience. Our screens are placed in high impact, strategic locations in waiting rooms across Canada offering advertisers a captive, interactive audience. Our partners benefit from an enhanced waiting room experience for their clientele as well as an additional revenue stream supporting their bottom line.
For more information please visit http://www.admerge.ca
ScreenScape is the first community-based digital signage network. Based on a software-as-a-service (SaaS) delivery model, ScreenScape enables its members to turn any Internet-connected computer or screen into a dynamic digital display. Members of ScreenScape form a collaborative community, which acts as a shared resource for content creation, exchange, cross-promotion and advertising revenue.
For more information please visit http://screenscape.com