InfoSign Media to Provide Digital Information Content Platform to M2L Media for Roll Out to Optometry Market

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InfoSign Media, a visual communications company specializing in creating customizable, educational digital media content and the supporting networks for dental offices, has announced that the company has entered an agreement to provide M2L Media with its waiting room digital information content platform. M2L Media will roll out the information service into the Canadian eyecare industry this year under the brand MicoTV.

"We knew that our service would appeal to other medical verticals like eye care. M2L will roll out the service quickly and seamlessly to that market," said Yves Corsi, InfoSign Media.

InfoSign Media, a visual communications company specializing in creating customizable, educational digital media content and the supporting networks for dental offices, has announced that the company has entered an agreement to provide M2L Media with its waiting room digital information content platform. M2L Media will roll out the information service into the Canadian eyecare industry this year under the brand MicoTV.

MicoTV was created in partnership with Infosign, a provider of proven technology; over 500 dental clinics already use this system, which M2L is now exclusively offering. MicoTV by M2L stands apart from other systems because of its three-part partnership between the clinic, the suppliers and M2L. Thanks to this exclusive partnership, the system’s technology and M2L’s vast expertise in the eyecare industry, M2L can offer a turnkey service and manage all the steps to get the system up and running, from installation to producing the capsules to the sale of suppliers’ messages.

The new MicoTV service joins M2L’s other communications products developed over the past 17 years including Opt!k magazine, the DotClip newsletter, the ClipInfo Web portal and two Optician Association of Canada’s magazine, Vision and LaRevue.

MicoTV will be made available on a subscription basis . The service is a proven method of informing patients about eye care products and services and how to prevent eye diseases. Research indicates that patients are inclined to request additional services once they have viewed these in office presentations.

“We knew that our service would appeal equally as much in other medical verticals like eye care . The agreement with M2L brings us together with a partner that knows that market segment extremely well and can roll out the service quickly and seamlessly”, said Yves Corsi, President of InfoSign Media.

Introduced in 2007, over 500 dentists now subscribe to the InfoSign media service. InfoSign created all of the ServDentist™ TV content and the Web management interface which is available to subscribers on a 24-7 basis.

About InfoSign Media

InfoSign Media offers visual communication solutions designed specifically for the waiting and OP rooms and web sites of dentists, orthodontists and denturists. Well-known for its unique approach and the quality of its contributions, InfoSign Media produces and distributes ready-to-go, digital TV signage, with dynamic and interactive content. With more than 500 projects to its credit, InfoSign Media works closely with its clients and partners to offer innovative visual communications solutions.

For more details on ServDentist™ TV and MicoTV for professionals, please visit: http://www.infosignmedia.com and/or MICOTV.ca.

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Shaun Markey

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