Mark’s strong background in strategic marketing, tactical planning and customer relationship management make him a perfect fit for the GeBBS team.
Englewood Cliffs, NJ (PRWEB) March 27, 2013
GeBBS Healthcare Solutions, Inc., an industry leader in healthcare revenue cycle management outsourcing solutions, has appointed Mark Snow as Senior Vice President of Business Development and Marketing.
Before joining GeBBS, he was Vice President of Healthcare Marketing and Business Development for RevSpring (formerly PSC Info Group) where he was responsible for marketing and business development strategy including the execution and management of a national healthcare channel partner and strategic alliance network, marketing strategy, corporate and product branding, marketing communications and key account management for the company’s revenue cycle management/healthcare business unit. Prior to that, Snow served as Vice President of Sales and Marketing for a specialty healthcare practice management software company providing services to behavioral healthcare providers and managed behavioral healthcare companies. Snow began his career in hospital management where he spent over 15 years in hospital administration and marketing. He received his B.S. in business administration from Indiana University and his M.B.A from the University of Cincinnati.
“Mark’s strong background in strategic marketing, tactical planning and customer relationship management make him a perfect fit for the GeBBS team,” stated Nitin Thakor, President and Chief Executive Officer at GeBBS. “His successful track record in the healthcare industry will allow him to help us continue our role as the industry leader in healthcare revenue cycle management outsourcing solutions.”
Snow is an active member of the Healthcare Billing and Management Association (HBMA), the Radiology Business Management Association (RBMA) and the Healthcare Financial Management Association (HFMA).
GeBBS Healthcare Solutions is a Business Process Outsourcing company that specializes in enhancing the financial performance of healthcare providers by seamlessly supporting their revenue cycle management. The company is based in Englewood Cliffs, NJ, and operates multiple delivery centers around the world. This unique combination of healthcare industry expertise, technology and global resources yields cost and operational efficiencies that are among the best in the industry. For more information please visit http://www.gebbs.com.