Whistler Traveller Announces the First Resort Destination Augmented Reality (AR) Publication

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Whistler Traveller Magazine, Whistler, BC's premier Lifestyle Magazine to offer Layar Augmented Reality technology for all its products and to enhance clients' print ads.

Whistler Traveller Magazine, Whistler's Premier Lifestyle Magazine for the last four years, is pleased to announce the launch of the first ever Resort Destination Magazine utilizing the Layar Augmented Reality (AR) Technology for all of its Whistler Traveller products and to enhance all of its clients' print ads.

Whistler Traveller selected Layar as the partner of choice, starting with the Summer/Fall 2013 issue to include complimentary Augmented Reality (AR) enhancement to every client as part of their advertising commitment. They will add AR videos and slide show galleries provided by clients using the Layar app.

The Layar app is available for iPhone, iPad and Android devices and can be downloaded at http://www.layar.com/download/.

With over 29 million downloads of their app, Layar is an innovative, industry-leading company at the forefront of the rapidly emerging medium of Augmented Reality (AR). AR is the interaction of superimposed graphics, audio and video over a real-world environment that’s displayed in real-time. With Layar, advertisers can quickly and easily activate their static print pages with digital experiences.

For more information please contact Joern Rohde at 604-980-9009.

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Joern Rohde
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