Girl Talk Embellishments Encourage FPgirls to Live Out Loud

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New line of girl-inspired clothing embellishments transform positive, playful messages to fresh, fashionable add-ons

FPgirl by FashionPlaytes (http://www.fashionplaytes.com), the first girl-driven fashion and style destination, announced today their new line of clothing embellishments inspired by the way girls communicate in their everyday lives. The “Girl Talk” collection features inspirational messages, today’s lingo and new BFF add-ons in bold patterns exclusively relevant to today’s Generation Z girls. Exciting colors and eye-catching rhinestones allow girls to express their personality with style.

An outfit is not complete without making it one-of-a-kind, and the new Girl Talk embellishments allow just that. With catchy phrases, sparkly detailing and metallic exclamation points, FPgirl provides a fun and fashionable way for girls to express themselves and show off their unique style.

A sample of the new line of embellishments includes:

  •     OMG ;)
  •     LOL
  •     BFF
  •     Live, Love, Dance
  •     <3

The Girl Talk line is inspired by FPgirl’s user community of more than 600,000 girls who are not only customizing their own clothing, but are also learning about the fashion design process, expressing themselves with colors and prints, and engaging with other tweens about style, a subject they love. At FPgirl, we’ve seen that giving girls this power helps them build confidence in their choices and social capital among peers. Girls interact with the site and with each other by asking questions and responding to those asked by other members of the community, participating in polls, commenting on style posts and entering design contests. It’s a positive, empowering experience.

The buzz around this new line has taken over the FPgirl Style Mag, where FPgirls are using the words and phrases showcased in the Girl Talk line to share their thoughts on everything from new trends (Are Chucks in or out?) to their top celebrity style icons (What celeb would you totally want to be friends with?).

“FPgirl is excited to introduce these fun-loving embellishments,” said Sarah McIlroy, founder and CEO of FashionPlaytes.com. “We are constantly looking for ways to encourage creativity and involve our FPgirls in the design process. By using their lingo and pop culture as an inspiration, our Girl Talk line of embellishments allows girls to design one-of-a-kind outfits that really let their unique style shine through.”

The full Girl Talk line can be added to designs at FPgirl.com.

About FashionPlaytes and FPgirl:
FashionPlaytes is the creator of FPgirl.com, the online fashion and style destination where girls are designers and set the trends. The FPgirl community is filled with vibrant, talented, and supportive girls who create cool custom clothing, crowd-source designs, and share their insights about what it’s like to be a girl in today’s world. FashionPlaytes celebrates all girls, providing a fun, safe, interactive environment. Its engagement-driven ecommerce platform is fueled by girls, for girls, making it the go-to place for all things fashion related.

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Amber Kenney
amber@connect2comm.com
919-435-9119
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