Mason Jar Product Trend on the Rise

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KegWorks, a beer-centric retailer located in Buffalo, NY, recently added several new Mason jar products in response to a rapidly growing trend.

Mason Jar Cocktail Shaker

Mason Jar Cocktail Shaker

The Mason Shaker's look manages to be both nostalgic and edgy, while still being a fully functional, high quality bar tool.

The Mason jar is a classic icon in the South. Developed and patented in 1858 by John Landis Mason, a Philadelphia tinsmith, Mason jars were first used to can and preserve food. While the Mason jar has remained popular over the years, it has seen a surge in popularity in recent months, and different variations of the jar are beginning to appear.

Jason Rowley, Category Manager at KegWorks, said he saw the trend on the rise and he jumped on it. The Buffalo-based retailer is currently offering 26-ounce Mason drinking jars and 16.5-ounce drinking mugs, both of which can be personalized with custom lettering.

KegWorks will also be carrying Mason jar shot glasses, and they recently added the Mason Jar Cocktail Shaker to their offerings. “The unique design and feel of the Mason Shaker will definitely catch people's attention,” said Rowley. “Its look manages to be both nostalgic and edgy, while still being a fully functional, high quality bar tool.”

These additions fit well with KegWorks’ catalog of “tools for drinking”. Rowley says the purchasing team is always on the lookout for unique new products, and will keep an eye on the Mason jar trend.

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Caleb Houseknecht
KegWorks
(716) 362-9212
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