PCH draws millions of unique visitors each month, providing an enormous opportunity for monetization.
New York, NY (PRWEB) March 27, 2013
Fluent, Inc., a digital performance marketing company specializing in customer acquisition for advertisers and monetization solutions for publishers, today announced that it has signed an agreement with Publishers Clearing House (PCH) to integrate its proprietary ad-serving platform to help PCH monetize web and mobile traffic in its casual gaming network.
“We’re very excited about this partnership. PCH draws millions of unique visitors each month, providing an enormous opportunity for monetization,” said Matthew Koncz, Vice President of Business Development at Fluent. “We’ve made incredible progress over the last two months, and we plan on scaling this partnership throughout 2013.”
Fluent will serve ads via its flagship ad-serving solution, AdFlow, which offers the highest ‘revenue per user’ (RPU) yields in the post-registration marketing space. Last fall, Fluent released its latest iteration of AdFlow, which will further streamline the integration of offer-serving, reporting and automated optimization.
Fluent, Inc. is a digital performance marketing company bridging the gap between advertisers and publishers to provide integrated solutions for online customer acquisition and monetization through pay-for-performance model. Fluent’s ad-serving solutions provide website owners and smartphone app developers the unique ability to own their environment, while advertisers are empowered with performance pricing across premium placements.
With Fluent’s three core products AdFlowTM, MobFlowTM and Affluent, Fluent enables brands to better engage, qualify and communicate with target consumers through proprietary web and mobile ad-serving solutions. AdFlowTM is an industry leading website monetization platform that delivers unparalleled revenue opportunities for publishers and quality distribution for advertisers. MobFlowTM is our cutting edge mobile-ad-serving solution that allows advertisers to purchase mobile inventory on a performance basis, while helping publishers generate industry-leading eCPMs. Affluent is a boutique performance network focused around custom strategies to align with advertiser objectives and publisher scalability. Each Fluent product is backed by a veteran client services teams who will work to understand each client's business needs in order to craft scalable, objective-driven campaigns. Fluent is headquartered in New York, NY and has a development office in Shenzhen, China. For more information, please visit our website at http://www.fluentco.com.