Central Islip, NY (PRWEB) April 05, 2013
On April 5, nationwide truck wraps manufacturer JMR Graphics releases a blog post regarding different ways to uniquely promote brands that might have considerable trouble standing out.
According to the JMR Blog, advertising is a fickle industry. It can be hard for new brands to stand out among veterans or companies backed by powerhouse marketing firms. Usually, this requires a great deal of work. Brands want large audiences to see their advertisements and while the idea of hosting promotional events seems like a good idea, the blog says it can be hard to attract attention.
TJ Pannell, a representative from JMR Graphics, a nationwide truck wraps manufacturer, says custom vinyl wraps can expand the possibilities for advertising. “Vinyl wraps are most commonly used to wrap cars and trucks,” he says. “We provide custom wraps that fit most types of vehicles. Because we use high quality ink, printers and vinyl, our wraps are highly coveted. We can print any design and mount it to a vehicle. This attracts a lot of attention because it’s one of the more popular forms of outdoor advertising.”
Vinyl wraps can also be effective for setting up events. For example, JMR Graphics designed a truck wrap for Dairy Queen to celebrate the Blizzard’s 25th Birthday. “The truck acted as an event station to promote the product,” says Pannell. “When it was time to move, the truck was easy to pack up and leave. They were able to take their message on the road and advertise anywhere in a professional manner.”
In a recent European study, Pannell says that over 70 percent of people engaged with a brand after seeing an outdoor advertisement. “When you see a car driving on the road with and advertisement, it’s intriguing,” he says. “People want to know more about that product, so they follow up with the information provided on the ad. It’s definitely an effective form of advertising because it’s almost like a mobile billboard. As you drive around, you expand the audience and maximize your brand’s influence.”
JMR Graphics is an award winning Nationwide 3M Certified Manufacturer of Graphics for over a quarter of a century. We specialize in branding companies through Fleet Graphics, Vehicle Wraps, Architectural Wall Graphics, Promotional Window Clings, Floor Graphics, Event Signage and much more. We offer a variety of 3M Graphics Films, which are specially designed for most surfaces that require a changeable, short and long-term application. Our exceptional “Turn Key Service” is backed with a 3M MCS Warranty to give you peace of mind, when you need optimum performance for the intended life of your graphics. With our state of the art, cutting edge facility we inspire our clients by providing creative design, custom printed graphics and handle a network of nationwide installers. JMR Graphics provides expert capabilities and capacities needed to meet any graphic challenge.