Professional Portraits in a Pocket

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LustreColor Professional Imaging announces the launch of Pocket Album, a Smart Phone, iPad or Tablet Application that allows Professional Photographers to create custom studio branded image applications of professional images for their clients.

Now with Pocket Album clients can simply launch the photographer’s app on their phone and share their professional portraits instantly.

“Photographers need new products to sell to consumers in the social media marketplace” says Ken Wilson Co-Owner of http://www.LustreColor.com Professional Imaging. Our new Pocket Album app now gives professional photographers a new product to sell to their customers so that the images their customers have purchased can be shared on smart devices.”

“Smart Phones and Tablets are the preferred image viewing platform for consumers today. Millions of photos are shared around the world daily on these devices; however rarely will you see Professional Portraits being shared on these devices.” Wilson continues “Until now, if an individual wanted to show off their professional portraits to a friend or family member they almost always had to do it at their home or office or carry a print around with them. Now with Pocket Album clients can simply launch the photographer’s app on their phone and share their professional portraits instantly.”

What makes Pocket Album especially unique is that it’s not only a product photographers can sell to their customers; it’s also an instant marketing campaign because the app can be easily forwarded to family and friends via their smart devices. As a result the photographers work is distributed to a much larger audience of potential clients than was ever possible just a few years ago.

Pocket Album also has Facebook integration which allows photographers to post Pocket Album images on their Studio’s Facebook page when they are creating their app. Wilson concludes “Photographers have given us very positive feedback on the Facebook option in Pocket Album because it maximizes their social marketing efforts by allowing them to manage two services at the same time.”

In a recent Facebook posting, Will Crockett photo innovator and web TV personality wrote “Way to go Ken and the crew at LustreColor Pro Lab for the wonderful, innovative eProduct they launched called the Pocket Album. THIS is how we make money in the future and how we build up print sales now - when they have our images in their pocket, they want to buy them for their homes. Glad to see a top pro lab thinking about eProducts. Thanks LustreColor!”

Pocket Album is currently available as a free beta launch program to http://www.LustreColor.com customers and will be officially launched on July 1, 2013 as a pay per use product.

About LustreColor:
LustreColor Professional Imaging was founded in 1965 and for over 47 years has been the industry’s leader in providing Professional Wedding and Portrait Photographers with quality photographic processing. LustreColor’s systems have enabled their customers to stay ahead of their competition with a streamlined state-of-the-art internet print and album ordering systems. In addition to our world class online services, LustreColor offers thousands of print & press products for the wedding, portrait, sports, dance, and undergrad markets. For more information, please visit http://www.lustrecolor.com/ProductsAndServices/PocketAlbum/

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