Digital Screenmedia Symposium, to be held May 9-10 in Dallas, to address omni-channel customer engagement technologies

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The Digital Screenmedia Association will host a Symposium in Dallas on May 9-10 aimed at retailers, brands and restaurants looking to utilize in-store technologies such as digital signage, interactive kiosks and mobile to engage and interact with customers.

DSA Digital Screenmedia Symposium

The Digital Screenmedia Association (DSA) has announced that it will produce a Digital Screenmedia Symposium on May 9-10 at the Hilton DFW Lakes Executive Conference Center in Grapevine, Texas.

Topics to be addressed include:

  •     Staying ahead of the consumer
  •     Omni-channel customer engagement
  •     How to rethink digital screenmedia: in-store and out
  •     QSR and fast casual: turning dining digital
  •     Integrating screenmedia into store design
  •     Mobile integration

The term “screenmedia” is used to encompass technologies such as digital signage, digital menu boards, interactive screens, self-service kiosks and mobile devices.

Speakers include:

  •     FK Funderburke, Director, Immersive Experiences, SapientNitro
  •     Leah Gentry, Director, Content, Social and Design, Sprint
  •     Ignaz Gorischek, VP, Store Development, Neiman Marcus
  •     Kyle Jeffrey, LEED® AP BD+C, Senior Associate/Design Director, Gensler
  •     Shelley Pisarra, Senior Director, Shopper Insights & Analytics, PepsiCo - Frito Lay
  •     Michael Winton, EVP/Co-Founder, IndoorDIRECT

Along with valuable education, the event will afford attendees with plenty of opportunities for networking. One session, called the “Brain Exchange,” will give attendees the option to participate in the roundtable discussion of their choice and exchange ideas with peers.

The event will also include an evening dinner party at Austin Ranch, which is adjacent to the Hilton. During the evening event, winners of the 2013 DSA Industry Excellence Awards, which recognizes the best digital signage, interactive kiosk and mobile deployments, will be announced.

The DSA Advisory Board will hold its biannual meeting on the morning of May 9 before the Symposium begins.

Early registration fees (until April 19) are as follows: brands, retailers and restaurant companies: $195; DSA vendor members: $495; and non-members: $895. After April 19, fees increase by $100 respectively. Online registration can be found at http://www.digitalscreenmedia.org/2013-digital-screenmedia-symposium.

DSA has secured the special room rate of $149/night plus tax - single or double occupancy at the Hilton DFW Lakes Executive Conference Center. This room rate will be available until April 19 or until the room block is sold out. To make reservations, call 1-800-984-1344 and reference Digital Screenmedia Association or book online.

Presenting sponsors for the Symposium are Intel, Pro-Motion Technology Group, Scala and Two West. Supporting sponsors are Reflect and Symon.

About the Digital Screenmedia Association (DSA)
DSA is an independent, not-for-profit trade association whose purpose is to advance the growth and excellence of the global digital signage, interactive kiosk and mobile community through advocacy, education and networking. Members include users of digital screenmedia in all vertical markets, as well as manufacturers, resellers and distributors of hardware and software, network operators, integrators, advertising agencies, consultants, analysts, publishers, tradeshow organizers and service companies. See http://www.digitalscreenmedia.org.

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