UK-Based Elstead Lighting and US-Based Feiss Step Up Their International Manufacturing and Distribution Partnership

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Feiss products in 220-240v input voltage now available to Elstead Lighting dealers and distributors in more than 50 countries across four continents.

The top-selling four-light chandelier from the Remy Collection by Feiss is one of the products Elstead will now manufacture and distribute in 220-240 input voltage for international markets.

"Elstead is our first foray into a manufacturing and distribution partnership which will introduce our products to Elstead’s dealers and distributors in more than 50 countries across four continents," according to Feiss president Maria Scutaro.

UK-based Elstead Lighting will introduce 74 top-selling Feiss products (equating to 19 collections) to the Euroluce lighting trade show in Milan, April 9 through 14, at the Milan Fairgrounds in Rho. This is another move to further the two companies’ manufacturing and distribution partnership which will produce and market US-based Feiss products in 220-240 input voltage to Elstead authorized dealers—such as showrooms and furniture stores—overseas in Europe, the Middle East, Africa and Australasia.

“This is a significant step for Feiss as we globally grow our business,” said Feiss president Maria Scutaro, who will be at Euroluce. “While we have many international dealer partners, Elstead Lighting is our first foray into a manufacturing and distribution partnership which will introduce our high quality products to Elstead’s dealers and distributors in more than 50 countries across four continents. With Elstead’s rich, 45-year history of being one of the top-quality manufacturers and distributors in the UK, we see their company as a like-minded brand to ours, and we couldn’t be happier about the new relationship.”

According to Elstead Lighting’s managing director Jonathan Lucas, “We see a style change slowly moving across the Atlantic influencing Europe in a way Europe used to influence the United States. To partner with a company having the heritage, strength and product depth Feiss has is a great opportunity for both companies. Elstead has recently invested in a mainland European distribution base to facilitate the business we anticipate with Feiss, and we are delighted to be associated with this vibrant company.” Lucas added that approximately 20 percent of the Elstead stand at Euroluce will be devoted to Feiss products.

For Elstead’s Feiss product distributor and dealer information, go to http://www.elsteadlighting.com or send inquiries to enquiries(at)elsteadlighting(dot)com.

About Elstead Lighting Ltd
Elstead Lighting is the UK’s leading decorative lighting manufacturer and supplier. Established for over 45 years, Elstead is held in high regard for its classical and transitional decorative fittings. Elstead still uses traditional handcrafts in the production of its lights while embracing the modern technology available with CNC machines. For product and reseller information visit http://www.elsteadlighting.com.

About Feiss-Monte Carlo Fan Company
For almost 60 years, Feiss has offered a full line of high-quality interior and exterior residential lighting and portables in addition to ceiling fans through its Monte Carlo brand. Feiss delivers refined, fashion-forward lighting at accessible price points and is known in the industry for its reliable products and exceptional customer care. With pride in its past and a commitment to the future, employees from coast to coast and across the globe all work together to continually deliver the very best in lighting and service internationally. For product information or to find a nearby dealer, visit http://www.feiss.com and/or http://www.montecarlofans.com.

About Generation Brands
As the parent company of Feiss and Monte Carlo, Generation Brands is one of America's leading companies serving the lighting, electrical wholesale, home improvement, home décor and building industries. Generation Brands has an outstanding portfolio of fashionable and functional lighting fixtures, ceiling fans and decorative products that provide value and growth for its customers and end-users. The company’s success is derived from its ability to provide its customers and end-users with superior service, leading edge design and outstanding quality. Generation Brands continues to increase marketing investments and develop operating and product synergies that enhance its value to the many markets it serves.
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Sherry L. Bale
Feiss
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