Hidden Hearing Respond to Rugby Player Ben Cohen Revealing How Elton John Encouraged Him to Get Hearing Aids

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Experts in private hearing healthcare, Hidden Hearing, have responded to former rugby player Ben Cohen revealing his battle with hearing loss.

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There has been much advancement in hearing aid technology over recent years and there is now more choice than ever for people experiencing hearing loss.

Former rugby England winger, Ben Cohen, has revealed that Elton John encouraged him to give hearing aids another go, after he previously found them inconvenient and ineffective.

Elton John phoned Ben two years ago about his charity work for the Stand Up Foundation and mentioned that he’d heard about his hearing impairment, inviting Ben to America to meet a hearing aid manufacturer that he did charity work for.

Ben found out he was losing his hearing during his mid twenties in 2004, when he had 33% hearing loss. Almost a decade later, Ben was shocked to find out this had increased to 50% hearing loss and decided to give hearing aids another go, now that many have impressive technological advances.

A spokesperson from Hidden Hearing said:

“There has been much advancement in hearing aid technology over recent years and there is now more choice than ever for people experiencing hearing loss. There are many different shapes and sizes as well as invisible in-the-ear hearing aids – so no matter what your taste, you should find something suitable.”

With more than 40 years’ experience in treating hearing loss, Hidden Hearing is entrusted with the care of more than 100,000 people each year. The firm has 84 hearing centres across the UK, all catering for a range of needs and budgets. Specialising in hearing tests and hearing aids, the company also offer a variety of hearing aid accessories and in 2005, became the first dedicated hearing retailer to be recognised as an Investor in People.

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Vicky Moore
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