New Orleans, LA (PRWEB) April 10, 2013
Music licensing and technology company, Audiosocket, has forged a strategic partnership with StyleHaul, the largest original video destination for fashion, beauty, and lifestyle content to resolve producers/creators issues of finding quality, culturally relevant, original music for their videos.
The partnership couples Audiosocket’s MaaS™ music licensing technology with StyleHaul’s distinctive channel for women to create, consume, share and inspire through original and aggregated content by the industry’s top designers, fashion, beauty influencers and celebrities. With this collaboration, StyleHaul producers will gain access to music from an eclectic roster of curated, artists and award-winning composers – music that mirrors the culture and standard of excellence found in StyleHaul’s programming.
By uniquely managing a community of fashion-forward influencers on a single platform, StyleHaul has quickly amassed a valuable audience of engaged socially active brand advocates generating over 47M monthly unique views.
StyleHaul produces flagship programming such as LEAF TV, FM with Kimberly Cole, and StyleCore that reach the sophisticated and progressive women of today. From DIY to beauty tutorials, and interviews with fashion tastemakers such as Tori Burch and Nicola Formichetti, StyleHaul consistently creates customized content for premium publishing and brand partners including Teen Vogue, AOL, Yahoo!, Shine, Maybelline, Sephora, OlsenBoye, and AIX.
A forward-thinking music licensing and technology company, Audiosocket focuses on working with artists whose music influences today’s culture and lifestyles with lasting effects. Renowned for its highly curated roster, Audiosocket has already taken online licensing out of the realm of “stock” music. Its MaaS technology gives Audiosocket the advantage of creating a system that allows personal users, professional creatives, and national brands to license quality music, legally, without the red tape.
“We’ve seen a major shift in production towards online content in recent years at an unparalleled rate,” says Cary LoGrande of Audiosocket. “The lack of efficiency and understanding around music licensing has really exacerbated this bottleneck, and prevented many online producers from going through the proper steps to ensure that their videos have the proper clearance. StyleHaul has always been at the front of the runway in shaping new media, and I can’t think of a better partner with whom to set the new standard.”
StyleHaul and Audiosocket seek to give ad-supported content creators a certain freedom in providing a direct resource to quality music that will enhance their work, while allowing them to make money on their videos. This partnership directly addresses and combats the licensing and copyright issues many content creators are facing more and more due to changing legalities and practices. In addition, this collaboration increases the ability for bands to connect with new producers and gain new opportunity to monetize their music.
“We chose Audiosocket as a music licensing solution based on their vast music selection and user-friendly platform” says Alvin Fong, COO of StyleHaul. “One of the biggest challenges our content creators face is finding appropriate, easily-accessible and affordable music to use in their videos. Audiosocket’s cool roster of music talent is a great fit for StyleHaul’s fashion-forward content-creators.”
Both companies harness innovative technology and creativity. By adding Audiosocket’s MaaS platform to StyleHaul’s resources, producers now have more tools of inspiration. Explore the roster of original, high-quality music by visiting stylehaul.audiosocket.com.