“We can add jobs, but if we don’t fundamentally transform the way we go about business, we’re putting a small bandage on a very large wound.”
Chicago, IL (PRWEB) April 11, 2013
ADP National Employment Report says Private sector employment increased by 158,000 jobs in March – 151,000 of those jobs in service fields.
But according to Robert (Bob) Wright, founder of Wright and the Wright Foundation for Transformational Leadership, “We can add jobs, but if we don’t fundamentally transform the way we go about business, we’re putting a small bandage on a very large wound.”
The problem, according to Wright, is that we haven’t learned how to engage our employees in a meaningful way. We are still running businesses on old models of leadership, rather than becoming transformational leaders and learning to tap the hearts and minds of those we lead.
One powerful example Wright cites is Ari Weinzweig of Zingerman’s Deli, based in Ann Arbor, MI. According to Dr. Bob Wright, “Here’s a guy that grew a deli into a $46 million dollar community of nine businesses, and he’s breaking all the rules." Highly advised to expand nationally, Mr. Weinzweig chose to stay local wanting to focus on the quality of life for employees and customers. Rather than asking customers what they want, instead he gives customers a rich experience and reasons to love what and his staff have a passion and vision for providing. Unlike most companies, they don't hire the best and fire the rest, each employee is trained to develop and operate from a personal higher vision while helping the business fulfill its vision. And finally, all employees are on a training track where, if motivated, any employee could eventually run the business.
Attempts to change a culture are meaningless unless the individual leader and the employees learn how to engage fully wherever they are. Wright says, “Zingermans is a great tangible example of transformational leadership in action. He has created a business that is growing and thriving despite an economic downturn. I think their focus on a good life is unconventional, and a should be considered by any business looking to not only survive but also to thrive.”
MORE ABOUT BUSINESS TRANSFORMATION:
- Dr. Bob Wright’s Personal and Business Transformation Starter Kit for Business Owners and Entrepreneurs includes a guide from Ari Weinzweig, founder of Zingerman’s as well as two chapters from Transformed: The Science of Spectacular Living- http://www.wrightliving.com/starterkit/
- Ari Weinzweig is being hosted by Wright and the Wright Foundation for Transformational Leadership in Chicago, IL, on May 9, 2013, as part of the Wright Transformer Series. Participants can attend this informational and networking event in person or by web- http://wrightariweinzweig.eventbrite.com/
ABOUT THE AUTHOR:
Considered by many to be one of the leading thinkers in human development, Dr. Robert (Bob) Wright is an internationally recognized visionary, educator, program developer, author, speaker, entrepreneur, consultant, and executive coach. Recognized as a top executive coach by Crain’s Chicago Business, he has coached CEOs across the country from leading name public companies to entrepreneurial startups. He is the founder of Wright-a transformative education organization based in Chicago, and the Wright Foundation for Transformational Leadership.