Redwood City, Calif. (PRWEB) April 10, 2013
StrongMail, a leading provider of email marketing and cross-channel marketing solutions today announced the publication of its new "Mobile Optimization Success Guide." A cross between a look book, case study and whitepaper, this valuable resource provides marketers with actionable advice for optimizing email marketing campaigns to effectively engage mobile audiences.
With mobile email opens predicted to surpass desktop opens in 2013, it's never been more important for brands to ensure that their email communications are providing an engaging and interactive experience for mobile subscribers. The rapid rise in smart phone adoption is enabling mobile consumers to easily manage their email inboxes on the go, providing new opportunities for marketers who optimize their messages to render properly on small touch screens – and risks for those who don't.
Download this guide to learn the right approach to email mobile optimization, as well as proven strategies and successful case studies from major brands.
REPORT TITLE: "Mobile Optimization Success Guide"
FREE DOWNLOAD: http://www.strongmail.com/mobileguide
KEY THINGS YOU WILL LEARN:
- The impact of mobile adoption on digital marketing
- Strategies for evolving email design for mobile devices
- Mobile case studies from leading brands
- How to benchmark progress in engaging mobile consumers
Visit StrongMail's website to learn more about its cross-channel marketing solutions.
ABOUT STRONGMAIL SYSTEMS, INC.
StrongMail empowers marketers to achieve their acquisition, retention and loyalty objectives with powerful email and cross-channel marketing solutions. With StrongMail's market-leading solutions and services, brands can quickly, simply and effectively employ these vital communication channels to expand both reach and revenue. StrongMail provides marketers the tools they need to drive more value from their marketing programs: a drag-and-drop interface for lifecycle marketing, real-time testing and optimization, dynamic reporting and unparalleled data access. StrongMail has a proven track record helping leading brands with sophisticated data needs boost the performance of their marketing initiatives across email, mobile and social channels. Learn more at http://www.StrongMail.com.