Connect First Proves that Having a Fun Company Culture is Beneficial for Employees and Customers

Share Article

In a time when company culture is taking on the spotlight, cloud communications company, Connect First, is demonstrating that flexibility is its greatest advantage

CEO, Geoff Mina with his dog Rip

CEO, Geoff Mina with his dog Rip

By creating an atmosphere where we empower the employee and lead based on mutual respect, fun and creativity...we keep that same culture we had back when it all started.

In the last few months many were shocked when Yahoo CEO, Marissa Mayer, announced that Yahoo was no longer going to allow employees to telecommute to work. It sparked many discussions about what work should be and how flexible companies should be with employees. Now we ask - what makes great company culture?

Connect First is defining corporate culture in its own way. In spring 2013 the Boulder-based, award winning, cloud contact center company has added to its plethora of employee benefits. The company now offers unlimited paid time off, a six week sabbatical program and health insurance for employee’s pets among the other “traditional” employee benefits.

Furthermore, the company holds events such as “Connect First Fridays,” an event that takes place every first Friday of the month and is a place where employees can connect and unwind. It also has “Bring Your Dog to Work” days, where employees can sign up to bring their fuzzy, four-legged friends to the office with them. Most days, the resident dogs, Rip and Izzi can be found roaming the hallways.

Geoff Mina, CEO, expanded upon the philosophy about the Connect First culture, “We started this company with friends and family and we wanted to keep building upon that energy. By creating an atmosphere where we empower the employee and lead based on mutual respect, fun and creativity, and not based on fear, or micro-managing, we keep that same culture we had back when it all started.”

The company believes that by having happy employees they will have happy customers, and so far, this theory works. In the last 60 days their customer support has had a 99% customer satisfaction rating and the company was just awarded a gold star by the Better Business Bureau for going three years in a row with zero complaints.

It seems as though Connect First has figured out what makes happy employees and customers without letting their company go to the dogs - although Rip and Izzi might not see that as such a bad thing.

About Connect First: Connect First is an award-winning SaaS telecommunications and cloud contact center software provider that focuses on customer satisfaction and elegant hosted solutions. Connect First offers a robust platform, designed and supported by a team of highly experienced engineers, designers and business analysts, and backed with personalized in-house customer care.  Solutions include Cloud Routing, Inbound ACD, Outbound Dialing, Call Tracking, Interactive Voice Response (IVR), Voice Broadcast, Disaster Recovery, Predictive Dialer, Real-Time Telemetry, CDR Reporting, Live Agent Chat and more. Through a consultative approach with each customer interaction, Connect First builds customized solutions to meet the needs of a discerning customer base. Visit for more information or a free consultation with a contact center solutions expert.

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Dan Candee
Visit website