OrderGroove Expands Headquarters to Lower Manhattan to Accommodate Rapid Growth

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OrderGroove moves to new space that reflects momentum of brand and business in Lower Manhattan.

OrderGroove, the leader in Subscription Retail solutions, has announced its move into a new headquarters in Lower Manhattan to accommodate rapid growth. The new 10,000-square foot headquarters is located at 75 Broad Street and will provide space for the company’s momentum and growing team, which is expected to double this year to over sixty employees. The new office will serve as the headquarters for the company’s business, as well as its accompanying technology, marketing, product, client services, sales and operations teams.

"Our company is on the cutting edge of Subscription Retail, touching some of the world’s most innovative brands and retailers," said Greg Alvo, Founder and CEO of OrderGroove. "Our growth is driven by our team’s passion for client success and the high value impact we’re making on their businesses, as well as the Subscription Retail industry at large. We are very excited to be in a beautiful new space in Lower Manhattan that reflects the culture and energy of our company. The space offers a perfect work environment for our team today, with room for future growth and expansion."

The space includes an open floor plan with private offices, conference rooms, breakout areas for collaboration, and a 6,000-square foot outdoor terrace overlooking downtown Manhattan and the East River. The OrderGroove team will have access to many perks including an all-inclusive kitchen, fully-stocked fridge, living room and lounge area, ping-pong table and routine outdoor meetings.

The company partnered with Barry Lewen from Coldwell Banker Commercial Alliance to secure the space and selected Interior Designer Casey DeBois to design the space. DeBois leveraged the company’s existing color palette of vibrant greens, blues and oranges to brighten and provide accents to the office.

"The ultimate goals were to build a space that reflected the strong OrderGroove brand and to provide the expanding team with a place that felt like home,” said DeBois. "We designed an open floor plan that encourages teamwork and provides easy access to the magnificent outdoor terrace overlooking downtown Manhattan from the 23rd floor.”

Recently named a finalist in NYC’s Take the HELM competition promoting the growth and development of Lower Manhattan, OrderGroove’s new location taps into the growing technology, media and creative scene in the area. Lower Manhattan boasts great restaurants and bars, as well as client entertainment at South Street Seaport and the iconic Stone Street. With easy access to 11 subway lines, 32 bus lines, as well as PATH trains to NY and NJ Waterways, the new location provides easy options for employees, clients, and partners to get to and from the office.

About OrderGroove:
OrderGroove is a pioneer in Subscription Retail, enabling online brands to leverage the power of convenience to increase customer lifetime value by 200 – 400%. The company’s revolutionary SaaS-based Subscription Retail platform, coupled with a team of Subscription Marketing Analysts, help retailers turn new and existing customers into repeat buyers – dramatically increasing sales, building customer loyalty, and slashing defection rates. Current OrderGroove clients include Grainger, Teavana, Jockey, Swanson Vitamins, Freshpair, ReStockIt.com and Sally Beauty. The company is privately held, headquartered in NYC, and backed by institutional investors including Fung Capital, Legend Ventures, SWaN Ventures, Lerer Ventures and Allegro Venture Partners. For more information, please see http://www.ordergroove.com.

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Mickey Nelson
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