We are seeing an enormous demand for...very specific and targeted business intelligence.
Redwood City, CA (PRWEB) April 12, 2013
Salesify, the sales acceleration company and leader in the lead generation field, was presented with the 2013 SAMCEDA Software Innovator Award of Excellence for its new competitive business intelligence software, TechLeads Online, at last week’s luncheon ceremony in Redwood City.
Salesify unveiled its competitive business intelligence platform TechLeads Online, or TLO, in a soft launch in the fall of 2012. Since then, the product has garnered interest in the high-tech market and is the only competitive business intelligence platform that provides visibility into a competitor’s customer base.
“With the recent economic changes, we have seen a significant shift in marketing and sales organizations evolving into a more targeted and customized approach of acquiring their prospects, which has resulted in companies being able to be more effective with their budgets,” TechLeads Online Chief Product Strategy Officer Oliver Deng remarked. He went on to add, “we are seeing an enormous demand for this new type of very specific and targeted business intelligence that can increase a company’s ROI tenfold just by focusing all efforts on a micro-targeted segment made up explicitly of a competitor’s customers.”
The San Mateo County Economic Development Association (SAMCEDA) was founded in 1953 to promote business issues that enhance and sustain the economic prosperity of our region and its local communities. The organization leverages diversity, expertise and political capital of its membership base to form a unified and influential voice that represents the collective interests of business and community members in San Mateo County on national, state, regional and local economic and policy issues.
For more than 60 years, the SAMCEDA has championed the business community in San Mateo County. Through its annual Innovators Awards of Excellence, they honor innovation and entrepreneurship specifically in the following categories: Software, Biotech/Healthcare, App/Digital Entertainment, Aspiring, Technology, Green and Fastest Growing Innovator. Award winners in the past have included the likes of Gilead Sciences and Marketo.
Salesify, a leading provider of outsourced B2B lead generation services, helps our clients create pipeline and accelerate revenue by identifying, profiling, nurturing and contacting the right decision makers within their targeted customer and prospect accounts. Salesify services include custom, targeted B2B contact lists; phone-based lead generation campaigns and content syndication; appointment setting; and CRM data cleansing. We deliver high quality, cost effective marketing services and programs, tailored to address each customer’s unique requirements. With over 300 clients, Salesify has a proven track record of helping some of the world’s largest technology companies drive revenue. Salesify has been honored with multiple awards including Silicon Valley Fast Private For more information, visit http://www.salesify.com or call 1-888-557-2537.