Chicago, IL (PRWEB) April 15, 2013
Finch’s Beer Co. is proud to report that 2012 proved to be a lucrative year, with 130 percent growth for the Chicago-based craft brewery. The beer was shipped to a total of nine states and 13 new distribution partnerships were established.
The portfolio of beers was increased to five core brands in 2012. Threadless IPA, a collaboration with locally based online artist community and t-shirt design website, Threadless.com, launched in June. Secret Stache Stout, a traditional American vanilla stout, was added in November, along with Fascist Pig Ale, a double red ale. The reviews of these additions have been extremely positive, with the Threadless IPA and Secret Stache Stout receiving a 92 and 98 total rating on Ratebeer.com, respectively.
Last year, 13 additional 30-barrel fermenters were installed and capacity grew by 35 percent, well in advance of demand. Overall, 65 percent of the product was sold to local markets, with southern markets, including Georgia and Tennessee, accounting for 15 percent of gross sales.
Internally, several changes were implemented. Michael Demetrus, brewer and operations manager, became an owner, now alongside Richard Grant, head brewer and owner. Full-time sales representatives for Atlanta, Ohio, Kentucky, Indiana, Michigan and Wisconsin were hired, as well as a part-time representative in Pennsylvania.
In early 2013, Finch’s expanded into an 11,000 square foot facility for receiving and shipping at 2201 N. Knox Ave. in Chicago, while the brewery facility on 4565 N. Elston Ave. will be reserved exclusively for production and packaging.
Also, Finch's plans on adding five additional 30-barrel fermenters in 2013, achieving the increases in capacity necessary to stay ahead of demand in its distribution markets.
Finch's has resumed offering brewery tours after expanding receiving and shipping operations into a new warehouse. More information regarding tours can be found on the Finch’s Beer Co. Facebook page. Generally, two tours will take place every Saturday through the summer.
Currently, the projected demand for sales is at 8,000 to 10,000 barrels. In only its second full calendar year since inception, Finch’s considers this to be a promising estimate.
The first quarter of 2013 saw the launch of distribution in North Carolina with Next Generation Beer. Deals with the L. Knife & Sons Network servicing the entire Northeast, Arkansas Craft, servicing Arkansas, Brown Distributing—2012 Craft Distributor of the Year— servicing Richmond, VA, and ChesBay Distributing servicing Tidewater, VA are in motion for the second quarter.
Finch's ownership continues to grow as Mike Finch, who manages East Coast sales, becomes an owner. As the brand continues to grow, ownership recognizes the importance of specialized support in each unique market.
“We are one of the only microbreweries that places a rep in each market, showing the importance we place in our brand’s success across the country,” says Mike Finch.
Planning for a new production brewery with a tasting room has already been discussed, but official planning will begin at the end of 2014. The future facility will include a 100-barrel brew house, among other upgrades. This new facility should be in production by early 2016, with an estimated 40,000 barrels of production for that year.
“We love what we're doing, and we're all in,” says Ben Finch, owner and managing member. “We can't wait to bring liquid through the front of our brewery for the first time … we know Chicago has asked for that, and so we're making that happen at the next brewery in Chicago. We have so many beers we want to brew, and this will help us do so, while still being able to supply our distribution network properly and sufficiently.”
Finch's will begin to scout locations in Illinois towards the end of 2014, with a location secured by the second quarter of 2015.
About Finch’s Beer Co.
Since production began in April 2011, Finch’s Beer Co. has been committed to artfully brewing quality craft beer in Chicago. Highly regarded for using the best ingredients in an environmentally responsible setting, Finch’s is led by five core beers: Golden Wing Blonde Ale, Cutthroat Pale Ale, Threadless IPA, Secret Stache Stout, and Fascist Pig Ale. These styles, as well as limited-edition specialties, add to an ever-growing list of unique beers. With an expanded facility established in 2013 and plans for a new brewery and tasting room by 2016, Finch’s is on pace to be one of the largest microbreweries in the Midwest. For more information, please visit Facebook.com/FinchBeer and Twitter.com/FinchBeer. Finch’s Beer Co. is located at 4565 N. Elston Ave. and can be reached at 773-283-4839.