BeltCraft Launches Innovative Site for Custom Designed American Made Men's Belts

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Website allows users to design men's belts, then get rewarded if other users purchase their design.

Custom design the perfect belt and not only will you receive a great product, but you will also receive rewards if other users like your design

After weeks of Beta testing, BeltCraft is set to launch an interactive website ( on April 24, 2013, that allows users to not only design custom men's belts, but get rewarded if their designs become popular.

BeltCraft allows users to “craft” a belt on its website from numerous color combinations and material choices. Once the user has perfected their design, the belt is posted on the website for other visitors to purchase. Every time another visitor purchases the design, the original designer gets paid $2 and the charity of the month receives $2.

“We believe that the classic business model of companies and customers being 2 separate entities – that are often at odds - is coming to an end,” commented BeltCraft co-founder, Charlie Ruehr, “In our model, the Company, customers and even the community are all actively working together, adapting and building products together. Customers are obviously vital to any business – they should be rewarded as such.”

The belts are all crafted by an experienced team in New York City, using imported Italian leathers and suedes. “People will be receiving a belt made with the highest standards,” expressed BeltCraft co-founder, Maureen Wilkie, “And they will be getting a unique custom product at a time where it has become the trend to have really creative accessories. First it was shoes, then sunglasses and now as men’s fashion continues to gain steam, it is belts.”

For those users who don’t want to design their own belt or purchase another visitor’s design, BeltCraft has numerous professionally designed belts – from classic dress belts to more adventurous cotton belts.

About BeltCraft:
BeltCraft is an interactive website ( where customers are also belt designers – earning money for their designs. The site allows people to design leather, suede or cotton belts with numerous features, and then submit their design for others to purchase. The belts are individually handcrafted in New York City upon order and shipped to the consumer. Additionally, visitors can choose from a selection of belts pre-designed by other users or the experts at BeltCraft. The Company is based in New York City.

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