Online Gift Retailer Launches New and Improved Websites

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Ivy Bridge Ltd. launches new and improved websites for its three popular online gift brand stores Baby Experiences, Wedding Gifts and Gift Treasures

Baby Experiences
“Our new, powerful search capability will get you what you are looking for quickly and efficiently, all with high tech underpinnings."

Since mid-April, customers and suppliers are able to explore the newly designed websites: http://www.babyexperiences.co.uk, http://www.wedding-gifts.co.uk and http://www.gifttreasures.co.uk. Over the past three months, the Ivy Bridge marketing team intensively worked on implementing the new websites. All three websites were completely restructured in functional and technical terms.
“Our primary objective was to further develop our online retail platforms according to digital trends and solutions as well as to give our customers an improved online shopping experience,” explained Elisabeth Keck, owner at Ivy Bridge Ltd.

A focus was put especially on usability and design. The new look is generous, clear and enhanced by easy to find gift categories for all three websites. “Our new, powerful search capability will get you what you are looking for quickly and efficiently, all with high tech underpinnings,” said Veronika Covington, a partner at Ivy Bridge Ltd., “Gift suggestion boxes on each homepage are not only for promotion purposes, but also assist our customers in easily finding that perfect gift for a variety of occasions.”

Visitors of the websites can now more easily find unique, personalised gifts already starting on the homepage. Each homepage offers an overview of bestsellers, new products, sale items and more all at one glance.

“Each website supports our overall image concept, while remaining distinctly unique,” added Elisabeth, “Over the coming months, we will continue to upgrade, including the expansion of our great product range.”

In light of its digital strategy, Ivy Bridge Ltd. continues its social media efforts including dedicated Twitter and Facebook accounts, providing not only gift suggestions but also relevant news and opinions all around the topic of gifts, weddings and babies.

To find out more about about the new, improved websites please visit
Baby Experiences – http://www.babyexperiences.co.uk
Wedding Gifts – http://www.wedding-gifts.co.uk
GiftTreasures – http://www.gifttreasures.co.uk

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Elisabeth Keck
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