Restaurant & Bar Promotional Offers Create New Tier of Local Digital Content for Publishers

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GroundLevel Technologies Now Provides Real-Time Access to Time-Sensitive Data

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“In addition to real-time API access, we offer bulk delivery via FTP, and custom delivery is always an option. The bottom line is that we keep it fast and easy for the publisher”. says Ian Carswell, GLT Chief Operating Officer.

GroundLevel Technologies (GLT), North America’s leading source for real-time restaurant and bar promotional offers, now makes it possible for publishers of location-based services to deliver an important new tier of enhanced content to their users.

Each day, millions of users search hundreds of publisher sites, mobile apps and navigational tools for restaurant and bar information. These users are accustomed to finding the basics: venue name, address, phone, web link, map, menus, customer reviews and static venue attributes. Now with GLT promotional offers for over 300,000 U.S. restaurants and bar locations, these users can discover time-sensitive specials and offers as they decide which local merchant to visit.    

The compelling value in this data lies in the fact that consumers respond to promotional information when deciding where to eat or drink. According to the current Harris Interactive consumer poll, 9 out of 10 say “good prices” motivate them to visit a particular restaurant and 6 out of 10 are driven by offers or new menu items.

“With such a range of publishers interested in incorporating GLT data into their sites and services, we have become quite flexible with our delivery methods.” says Ian Carswell, GLT Chief Operating Officer. “In addition to real-time API access, we offer bulk delivery via FTP, and custom delivery is always an option. The bottom line is that we keep it fast and easy for the publisher”.

GLT screens, compiles and sources local restaurant and bar promotional offers. Discounted specials, new menu items, featured items, deals, coupons, loyalty offers and more are bundled by location and delivered in real-time to publishers. GLT provides national coverage by delivering offers for operators with 3 or more locations along with thousands of highly-visible, single-location merchants in major markets. The full range of venue types is covered: fast food, fast casual, casual dining, fine dining and bars/nightclubs. Local merchants manage their promotional offers via the GLT merchant portal.

About GLT: GroundLevel Technologies is North America’s premier source for real-time, location-enabled data collection and management of restaurant and bar promotional offers. Based in Evanston, Illinois, GLT delivers enhanced content for publishers of location-based services via a team experienced in technology solutions and the hospitality industry. To view the GLT content via a consumer affiliate site or to view the merchant portal visit http://www.groundleveltechnologies.com/products.aspx

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