Element Solutions’ eSite Accelerator Enables Successful Launch of Floyd Medical Center Website

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Healthcare organization implemented public and intranet sites leveraging Element Solutions’ eSite Accelerator framework on Oracle WebCenter Sites CMS

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We selected Element Solutions’ eSite Accelerator implementation framework to enable our marketing communications team to move faster, and it proved to be an excellent investment for our organization.

Element Solutions today announced that the company’s flagship solution, eSite Accelerator , was used in the roll-out of a new public and intranet web presence for Floyd Medical Center, a healthcare system serving Northwest Georgia and Northeast Alabama. As a reference implementation framework designed to work with the Oracle WebCenter Sites Content Management Software, eSite Accelerator allows customers to utilize the top-notch technology of enterprise content management software while improving their time-to-market and reducing the cost of implementation. The Floyd Medical Center project has yielded these benefits to the customer, enabling a much improved website management process.

“Floyd Medical Center’s web presence serves as an important community resource and marketing tool for the organization, which faces increased competition in the region,” said Jennie Pruitt of Floyd Medical Center. “We selected Element Solutions’ eSite Accelerator implementation framework to enable our marketing communications team to move faster, and it proved to be an excellent investment for our organization.”

Founded in 1942 as Floyd Hospital, Floyd Medical Center has grown to include a 304-bed, not-for-profit teaching hospital and a full range of ancillary services in the Coosa Valley region. The healthcare provider was seeking to modernize its web presence by upgrading from an HTML-based website that was difficult to manage and update, to a powerful CMS-based system that would greatly improve marketing resource efficiency and processes. Element Solutions worked with Floyd Medical Center IT and public relations teams to deploy Oracle WebCenter Sites on Oracle Database as the organization’s new web experience management solution.

In addition to enabling dramatic efficiency gains achieved by switching from HTML-based website management to a modern content management system, Element Solutions assisted the Floyd Medical Center team in redefining the websites’ information architecture. The team added an interactive physician matching tool to enable prospective patients to more easily choose providers by selecting personality attributes. The team also updated Floyd Medical Center’s website with the latest branded templates to ensure scalability, thereby providing a consistent web experience for visitors.

“The Floyd Medical Center web project was a highly collaborative, successful engagement with a great support from the client side,” said Srinivas Kandikonda, president and COO of Element Solutions. “Floyd Medical Center is the latest in a growing list of customers who are signing with Element Solutions to enhance their online customer experience and improve time-to-market of their web presence.”

To view the completed website project and for more information on Floyd Medical Center, please visit http://floyd.staywellsolutionsonline.com/. For more information on eSite Accelerator, please visit http://www.elementsolutions.com or contact info(at)elementsolutions(dot)com.

About Element Solutions
Element Solutions, formerly Element 115, provides strategic consulting in web experience management and specialized services that support the customer online experience, such as CMS implementation, mobile apps, Application Hosting, Management and Monitoring, and more. Founded in 2003, the company began as a Content Management System (CMS) implementation and solutions company, primarily focused on the healthcare industry, and has now expanded to serve global clients in retail, financial services, hospitality, and manufacturing industries. Element Solutions is also a strategic solution partner for many Global 1000 companies, including Oracle. For more information please visit http://www.ElementSolutions.com.

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Talia Ronchi
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