Raritan Bay Medical Center: First Hospital in New York-New Jersey Area to Launch Procedure Pricing for the Mobile Environment

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One of many features available on its newly launched mobile website.

Raritan Bay Medical Center (RBMC) is proud to announce that it is the first hospital in New Jersey and in the New York metro area to provide access to pricing of common bariatric procedures on its mobile site to better enable patients to make informed decisions. In addition, RBMC is pleased to announce the launch of its new, content-rich mobile website, for use on smartphones and other mobile devices, that provides users with streamlined browsing capabilities and access to the information and services they need while on the move.

"Price transparency is important to patients and we are pleased to bring that to the mobile environment to allow patients unprecedented access to hospital pricing," said Michael R. D'Agnes, RBMC's President and CEO.

The mobile website offers key information that patients and visitors might need on the go and makes it even faster to get essential information, all from any mobile device. The mobile website represents RBMC’s ongoing effort towards creating a more transparent and comfortable patient experience. By logging on to rbmc.org from any smartphone (including the iPhone, Android and Blackberry) or tablet devices like the iPad, users will be able to quickly access information such as:

  •     Pricing for common bariatric procedures (Pricing for additional procedures will be coming soon.)
  •     How to find and contact an RBMC physician
  •     Important phone numbers
  •     Locations and directions
  •     Patient and visitor information, including visiting hours
  •     Health information and news

“Use of mobile devices continues to rise at an unprecedented rate and access to healthcare information will rise with it,” said Mr. D'Agnes. “The patient experience begins at the point of access and for many of our patients, it will come from the mobile environment,” continued Mr. D'Agnes. "While patients can find pricing for bariatric procedures at this time, pricing for other services such as orthopedic surgery and MRI will be added in order to be fully transparent to our patients and community.”

RBMC’s mobile site and pricing information will automatically be displayed to anyone visiting rbmc.org on a mobile device. The site features a user-friendly design and is focused on reliability and download speed. With technology moving at such a rapid rate and more and more people accessing the internet through their smartphones or tablets, Raritan Bay Medical Center is confident that their mobile website will provide much needed information regarding the hospital, all at the convenience of it being available anytime or anywhere.

RBMC’s website pages will include ‘Find a Doctor,’ ‘Pricing,’ ‘Door-to-Door Driving Directions,' ‘Important Phone Numbers,’ ‘Visitor Information,’ and a summarized content about medical services.

About Raritan Bay Medical Center (RBMC)    
A New Jersey state-designated primary stroke center, RBMC is a recipient of the American Stroke Association Get with the Guidelines® - Stroke Silver Plus Performance Achievement Award, recognizing the medical center’s success in implementing a high standard of stroke care and the American Heart Association Get with the Guidelines® – Heart Failure Gold Performance Achievement Award, recognizing the optimal care of heart failure patients. RBMC, with locations in Old Bridge and Perth Amboy, is also one of less than seven percent of hospitals nationally to achieve re-designation as a Magnet Hospital, recognizing nursing excellence, and is a three time recipient of the New Jersey Horizon Blue Cross Blue Shield patient care quality award. Most recently the medical center scored in New Jersey’s top 10 percent in care for pneumonia and heart failure, and in Middlesex County; scored number one in surgical care and among the best in care for heart attack according to the 2011 New Jersey Hospital Performance Report.

Licensed for 501 beds with a medical staff of more than 500, RBMC provides medical-surgical, maternity, pediatric, diagnostic imaging, laboratory and general and critical care, as well as adult behavioral health, emergency and interventional cardiac and same day surgery services. The medical center is a major clinical affiliate of UMDNJ-Robert Wood Johnson Medical School and a member of the Robert Wood Johnson Health Network. For more information about services, visit http://www.rbmc.org. For a physician referral, call 1-800-DOCTORS.

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Eric Muench
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