Sex, Environmentalism, and Population Media Center - Earth Day 2013

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Watch Free Online Streaming of the Award-Winning Environmental Film, Mother: Caring for 7 Billion Starting this Earth Day Weekend

Mother: Caring for 7 Billion

Mother is a must-see film on why population growth still matters and what is hindering action to reduce it. - Hania Zlotnik Former Director, Population Division, United Nations

Even though sex and global warming are rarely discussed in the same sentence, much less in the same film, the long ignored connection was recently explored in the award-winning environmental documentary Mother: Caring for 7 Billion.

In celebration of Earth Day, the filmmakers of Mother announced the Internet release of their “Director’s Cut” that will stream online for free from April 19 until the end of May. To view the free online streaming of Mother go to: http://www.youtube.com/watch?v=hdEspxlq3bo

Mother features the work of Population Media Center (PMC), an organization working to address these controversial population issues and find solutions to this global problem. PMC uses entertainment programming to educate viewers on the personal benefits of family planning, child-spacing, and reproductive health.

Christophe Fauchere, director and co-producer of Mother stated, “We want Mother to be viewed by as many people as possible for Earth Day because Mother holds up a mirror and shows people a very different way to look at their role on this planet.”

Lisa Hymas, co-founder of Grist.org says “This is not your father’s population documentary… Mother takes a feminist/humanist view as it explores the issues of our exploding numbers.”

The journey to make the film was not always easy. The filmmakers found resistance to the topic by environmental groups who feared alienating their supporters.

However, as writer Sacha Vignieri noted in her Science magazine review of the film, “Our choice to avoid discussion of the population issue… will not make the problems disappear. Christophe Fauchere’s film Mother: Caring for 7 Billion encourages us to reengage, both publicly and personally, with the reality of what our increasing population will bring.”

Mother: Caring for 7 Billion is not only being shown in hundreds of classrooms around the country but is also broadcast throughout the world. The next step in distribution is online, focusing on outlets such as Netflix, iTunes, and Hulu. Tiroir A Films Productions’ previous award-winning environmental documentaries include The Great Squeeze (2009) and Energy Crossroads (2007).

Watch Mother: Caring for 7 Billion now: http://www.youtube.com/watch?v=hdEspxlq3bo

ABOUT POPULATION MEDIA CENTER (PMC)
Population Media Center (PMC) is a non-profit, international non-governmental organization, which strives to improve the health and well-being of people around the world through the use of entertainment-education strategies, like serialized dramas on radio and television, in which characters evolve into role models for the audience for positive behavior change. Founded in 1998, PMC has over a decade of field experience using the Sabido methodology of behavior change communications. PMC has produced or collaborated on programs which have aired in 45 countries worldwide.http://www.populationmedia.org

ABOUT TRIOIR A FILMS (TAF):
TAF is an independent award-winning film production company based in Denver, Colorado USA. We produce non-biased, comprehensive and entertaining documentary films on overlooked social and environmental subjects. As independent filmmakers we feel compelled to fill the void left by the mainstream media and bring audiences to unknown places, opening minds to new possibilities. “Helping to Change the Story” comes from our belief that a well-informed citizenry is at the root of a healthy and resilient society.

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Melissa Montemagni
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