The new site was launched last week with renovations created from customer feedback, workshops and with the aid of professional usability specialists.
(PRWEB) April 22, 2013
This year is one that is filled with many innovative and exciting changes for Turners Auctions, and the recent launch of a new website is one of the first. The new site was launched last week with renovations created from customer feedback, workshops and with the aid of professional usability specialists. The public reaction so far signifies that it has been transformed into a creative and user-friendly website where speed and functionality have been drastically improved.
Turners do more than simply buy and sell cars and their new website portrays this well. The lucid streamlined assembled website makes it easy and clear to see what Turners buy and sell. The different types of goods and services are split up into separate Divisions. Whether people are searching for trucks, damaged vehicles, cars for sale or general goods, they are clearly listed in their own Division. The website has been carefully formatted in a logical manner, with the menu bar located at the top of every page making navigating around the website easy no matter what page searchers happen to be scanning.
Turners is a proud New Zealand company with 18 branches nation-wide and is happy to announce this new website renovation that is aimed to embrace the times and importance of catering to their online audience. The most prominent changes are that of the look and feel of the website which is not much faster and made to be intuitive to use. It is now easy to find relevant information whether you are a buyer, investor, seller or looking for tools and tips regarding their auctions and vehicle finance services. With this new launch Turners is looking at the ‘bigger picture’ in regards to presenting searchers with relevant information that would be important to them. This new website format is also suited for smartphone and tablets which further re-enforces their step towards adjusting to meet their customers where they would be searching.
People have commented on how clear and fresh the homepage appears and how this design resonates throughout the whole of the website.
Last week’s website launch was merely the start of Turner’s digital improvements. As with all good products, they will be making on-going updates and adjustments to ensure they are meeting the needs of their wide customer base throughout all of New Zealand.
Turners Auctions provides services that are focused on convenience and simplicity which has been strongly reflected in this new website design. See the new website at http://www.turners.co.nz.