Launch - Online Video Classes Anytime, Anywhere for Everyone

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XCentium ( helps YogaWorks launch MyYogaWorks (, a subscription-based online service for learning yoga and exercise. The site is powered with Sitecore CMS, Salesforce CRM, Ooyala and Recurly.

Working with XCentium on the development of our MyYogaWorks website has been a great experience. . I would recommend XCentium unequivocally to any company looking for a strong partner.

Adam Guttentag, Senior VP Development & Operations

YogaWorks is a leader in quality, in-studio yoga instruction in North America. For over 20 years, YogaWorks has trained some of the world's top yoga instructors. Their mission is - Yoga is for everyone. To further embrace their belief and mission, YogaWorks wanted to make Yoga available to everyone, anytime, anywhere. Thus MyYogaWorks was conceived – a simple and intuitive site for streaming instructional yoga video content so people of all ages, walks of life and geographies can view, follow and practice yoga with some of YogaWorks’ top instructors.

YogaWorks selected XCentium for this strategic initiative. YogaWorks and XCentium worked closely in developing project scope, solution design, technology selection and build and rollout. The site leverages Sitecore Customer Engagement Platform (Web Content Management and Digital Marketing System) as the core platform and integrates with the Ooyala’s video management and analytics suite for streaming video content to desktop, mobile devices and tablets. For billing and subscription, Recurly, a leader in online billing and subscription services, was selected. Their solution was integrated with Sitecore. We chose as the CRM solution integrated with Sitecore and the main website. The site was launched in April of 2013 and has received great reviews from users/subscribers.

Adam Guttentag, Senior VP Development & Operations at YogaWorks, was the YogaWorks’ stakeholder in this engagement – “Working with XCentium on the development of our MyYogaWorks website has been a great experience. They took the time to truly understand our needs and requirements, they made valuable recommendations, their developers did fantastic work, and, throughout, their support has been extremely responsive. XCentium worked as part of our team and not just an external vendor. I would recommend XCentium unequivocally to any company looking for a strong partner for their company's website initiatives.”

"At XCentium, our focus is on our client’s success – we strive to continuously create value for our clients,” said Amrit Raj, XCentium’s Founder and Managing Partner. “Our relationship with YogaWorks truly exemplifies our long-term relationship philosophy as a company and our continued growth and leadership in the Sitecore and Salesforce marketplace.”

About XCentium (
XCentium provides business technology services. We help clients align their technology strategy with business objectives, leverage technology excellence to deliver superior results, engage customers on the web and mobile and run their business in the cloud. Please visit to learn more about how we are helping clients nationwide with their digital initiatives.

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Phil Grabmiller
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