Sokol Group Helps Clients Accomplish Their Sales Goals

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As market gets hot, bringing housing price expectations in line with market reality helps Andy Sokol’s clients realize their dreams, thanks to PahRoo’s appraisals

“If you truly want to sell,” said Sokol, “it is crucial to price the property properly from the start.”

After eight years in the real estate business as a broker and owner of The Sokol Group LLC, Andy Sokol has seen it proven time and again that “if a property is priced fairly, it will be sold in a blink of an eye.” And Sokol gets those fair prices from PahRoo Appraisal & Consultancy.

“If you truly want to sell,” said Sokol, “it is crucial to price the property properly from the start.” He credits Michael Hobbs, president of PahRoo Appraisal & Consultancy, with understanding the position of properties in the marketplace — which Sokol said is “HOT.”

“It helps to have an appraiser’s opinion when a seller has an unreasonable expectation as to the value of their property,” said Sokol. “Sometimes having a third-party opinion helps to educate our ‘optimistic seller.’ Michael has helped several of my clients understand the value of their properties — residential as well as commercial.”

Michael Hobbs replied, “I enjoy helping Andy’s clients achieve timely sales with the benefit of a thorough and accurate appraisal that helps set a realistic sales price.”

When Andy Sokol was asked what’s better, or special about working with Michael Hobbs and PahRoo Appraisal & Consultancy, he said, “Well it certainly starts with their responsiveness, familiarity with market, and follow through. On top of that, Michael is continually trying to refer new clients to our company,” said Sokol. “In fact, both of our companies have benefited from each other’s business and referrals. I feel we have developed a mutual confidence in each other’s ability to get the job done.”

Andy Sokol is the managing real estate broker and owner of The Sokol Group LLC, 2254 W Grand Ave, Chicago. He has been in the business eight years, and said, “I started this business to help people, and I think we really are.” To distinguish his brokerage, Sokol said. “I treat the $500 per month renter the same as I do the $1,000,000 investor. I get back to people ASAP, and with all the technology available, there is no excuse for not responding in a timely fashion to a potential client. In his free time, Sokol’s interests include “helping others, sports, good food, Chicago, and Oak Park.” His charitable involvements include the American Diabetes Association, and the Logan Square Chamber of Commerce.
Michael Hobbs, SRA, LEED GA, President of PahRoo Appraisal & Consultancy, is an expert on Real Estate Appraisal, Property Valuation, Entrepreneurship and “Business Consulting” designed to create transformational growth and profits. He is also an authority on sustainability and energy efficiency’s impact on property values. His firm is an Angie's List 2012 Super Service Award Winner and top firm for four years in a row. Mr. Hobbs can be reached at 773.388.0003.
PahRoo Appraisal & Consultancy is a leading provider of residential and commercial real estate appraisals, valuation services, and real estate consulting in Chicago and the Chicago suburbs. Currently, PahRoo’s experienced team is currently placing an emphasis on energy efficiency and sustainability in their property valuations of residences.


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Paul Zukowski
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