At AIM, we feel it’s important to share the knowledge we’ve gained from our years of experience to help contribute to the continuing growth of our profession.
--Sue LaBonville, AIM President
(PRWEB) April 25, 2013
Midland, MI – Allis Information Management (AIM), a Midland, MI-based competitive intelligence firm, will share time and knowledge at the nation’s leading conference for competitive intelligence professionals. AIM will continue its strong relationship with SCIP through its active presence at the Annual Strategic & Competitive Intelligence Professionals (SCIP) International Conference & Exhibition, to be held May 6-9 in Orlando, FL. In addition to exhibiting at the conference, AIM will extend its presence through an already sold-out session on competitive opportunity intelligence facilitated by Director of Strategic Intelligence Matthew O’Connor.
AIM has a longstanding and mutually beneficial relationship with SCIP: AIM has participated in the SCIP annual conference for over 15 years, and has been instrumental in creating and providing leadership for SCIP’s Michigan chapter. “We’re happy to support SCIP and pleased to have the opportunity to share our expertise with other competitive intelligence practitioners,” said Sue LaBonville, President of AIM. “We have a diverse client base with a wide range of requests, and we feel it’s important to share the knowledge we’ve gained from that work to help contribute to the continuing growth of our profession.”
AIM will also share knowledge through O’Connor’s session, “Leveraging Competitive Opportunity Intelligence: Using Proven CI Techniques to Discover Opportunities and Enhance Growth Initiatives.” The discussion will use the new business development cycle as a framework to demonstrate how traditionally competitor-focused research and analysis techniques can be seamlessly translated to support sales- and marketing-related initiatives, drawing on AIM’s 30-plus years of experience with these techniques across a wide variety of clients and industries.
According to O’Connor, “Standard competitive intelligence techniques can have a powerful impact when they’re applied to the sales and marketing fields. AIM’s location in Michigan, which has some of the largest and most sophisticated companies in the world, has given us an excellent environment to think outside the box and deploy these techniques in new and exciting ways, and we’re pleased to be able to start a dialogue with other CI professionals about innovative ways to advance the field by building on these new opportunities.”
For more information on these and other AIM opportunities, please contact O’Connor at moconnor(at)allisinfo(dot)com or (989) 835-5811.
AIM provides customized strategic intelligence research and analysis on a global scale. We are a highly respected and leading intelligence firm with a broad range of experience in competitive intelligence, market research and media/issues analysis. For over 30 years, our ability to collect, synthesize, analyze, and communicate critical information has helped clients anticipate threats, capitalize on opportunities, and most importantly, make informed and accurate decisions. For more information, please visit http://www.allisinfo.com.
SCIP is a global nonprofit membership organization for everyone involved in creating and managing business knowledge, working to enhance members’ success through leadership, education, advocacy, and networking. Established in 1986, today SCIP has chapters around the world, with individual members in nations around the globe. For more information, visit http://www.scip.org.