People don't want to read on the Internet anymore. It's a visual medium. That's why Gopher Mobile wanted a video to explain our mobile sites.
Hollywood, CA (PRWEB) April 26, 2013
Today, GopherMobile.com released their new animated explainer video, showcasing their mobile website creation services.
An estimated 45% of Americans have smartphones and that number is steadily growing. While these smartphones do have access to mobile web browsing, not all businesses have their own dedicated mobile sites. On sites not optimized for mobile browsing, this leads to consumers "pinching" and "scrolling" in order to find the information they need.
According to the Associated Press, the average attention span in 2012 was about 8 seconds. A 2008 study on internet browsing statistics found that 17% of site visitors stayed on a given page for less than 4 seconds and on a relatively short webpage (111 words or less), the average visitor was unlikely to read more than 49% of the words on the page.
This shift towards increasingly shorter attention spans (the average was 12 seconds just four years prior in 2008), businesses without mobile sites needed a solution. Mobile site creation companies, like Gopher Mobile, provided one for them. Gopher Mobile was founded in 2012 and offers users a custom built mobile site that primarily focuses on giving visitors two key pieces of information: how to contact the company, and how to find them. The mobile site is fully functional and automatically syncs with the company's main webpage.
Earlier this year, Gopher Mobile released this animated explainer video, made by Hollywood-based Fire Starter Videos, one of the top explainer video companies in the United States. In just over 90 seconds, it breaks down the company's central idea and all its major features. The timing is no mistake, as reports indicate that the average length watched of a single video is just around 2.7 minutes. In other words, the shorter the better. Ajay Thakore of Gopher Mobile had this to say:
"People don't want to read on the internet anymore. It's a visual medium. That's why Gopher Mobile wanted a video to explain our mobile sites. When researching companies we only had one requirement and that was to find the industry leader in quality and service. And we believe we found that in Fire Starter."
Gopher Mobile can be reached by phone at 1-885-GO4-MOBL (464-6625) or on their website at http://www.gophermobile.com.
Fire Starter Videos is one of the top explainer video companies in the U.S. Fire Starter Videos make all kinds of animated videos from whiteboard animation videos (where you see a hand sketch drawings while a voice narrates) to animated cartoon videos. Their clients include MasterCard, UNICEF, Hayes, the World Bank, McKinsey and Company, and more than 200 companies, governments, schools, and other organizations. They are located at 7083 Hollywood Blvd. To view examples of their work and commission a video, please visit their website at http://www.FireStarterVideos.com or email Adam Hudson at Info[at]FireStarterVideos[dot]com.
Adam Hudson - CEO
Fire Starter Videos
7083 Hollywood Blvd
Telephone: (888) - 988 - 3856