Pixe Social Enthralls Attendees and Helps Expand ad:tech’s Social Media Reach

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More than a thousand attendees engaged with Pixe Social using the ad:tech Pixe Photo Booth during its launch at ad:tech SF13.

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Facebook Insight Report for ad:tech's Facebook Page

Adding a dash of fun to the expo floor further lightened the already-upbeat mood at ad:tech San Francisco 2013. Simultaneously engaging our audience through social media platforms was the icing on the cake.

Powered by Pixe Social, a cutting edge mobile and tablet based social marketing solution launched by the Maryland-based company Pixe LLC at ad:tech SF13, the ad:tech Pixe Photo Booth expanded ad:tech's viral reach on Facebook to a substantial network of 53,678 people during the week of the show!

During the same period, ad:tech’s brand reached 10,345 accounts on Twitter as a result of the photos tweeted and re-tweeted with the event’s hashtag by the ad:tech Pixe Photo Booth users.

Visitors to the ad:tech Pixe Photo Booth were able to don colorful props, take their own photo, type a fun message and post it to ad:tech’s Facebook Page - all in a matter of seconds. They also had the option to add their own twitter handles and to have a copy of their photo delivered to their inboxes in real-time. Many of the users commented on how easy it was to use the solution, and were wowed to see their photo displayed on the ad:tech Pixe Photo Wall as soon as they uploaded it. "Pixe is awesome", "Pixe rocks" and "Pixe is fantastical" were just some of the compliments the solution received at the ad:tech Pixe Photo Booth.

The ad:tech SF13 show management was pleased with the ease with which the solution was deployed and integrated with ad:tech’s social media profile. Besides the software, Pixe LLC provided complete end-to-end support to ad:tech with Pixe Social, including hardware, digital and print marketing collateral as well as on-site and online technical support to the photo booth users.

“Adding a dash of fun to the expo floor further lightened the already-upbeat mood at ad:tech San Francisco 2013,” said Nicole Buraglio, Marketing Director, ad:tech. “Simultaneously engaging our audience through social media platforms was the icing on the cake.”

About Pixe LLC

Pixe LLC is a Maryland-based start-up providing cutting edge social marketing solution that is on a mission to take the challenge out of social media marketing by converting audiences into brand ambassadors. The company's flagship solution - Pixe Social - enables businesses to tap into their current customer base effortlessly and exponentially extend the viral reach of their brands with a fun and engaging photo booth solution.

Generations ahead of conventional photo booths, Pixe Social is deeply integrated with the leading social media platforms such as Facebook and Twitter, ensuring that photos with glowing testimonials are posted to a brand's social media pages, Pixe Photo Wall as well as emailed to Pixe users in real-time. For more information, visit http://www.pixesocial.com.

About ad:tech

ad:tech is an interactive advertising and technology conference and exhibition that covers the entire digital marketing ecosystem. Worldwide events – 10 shows in seven countries annually – blend keynote speakers, topic-driven panels and workshops to provide industry professionals with the tools and techniques they need to compete in a changing world. For more information, visit http://www.ad-tech.com.

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Rajiv Jain
Pixe Social
(410) 740-9200
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