While SEO and SEM don’t need to revolve around a YouTube video, the latter can still play an important part in a brand’s ability to connect with users.
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Toronto, Canada (PRWEB) April 27, 2013
Numero Uno Web Solutions (NumeroUnoWeb.com), a fast-growing global Internet marketing firm that caters to small- and mid-size business-to-consumer companies, comments on YouTube turning eight years old and announces its top tips for successfully integrating video into content marketing.
YouTube recently celebrated its eighth anniversary. Since its humble beginnings in 2008, YouTube has evolved into one of the world’s biggest social media outlets and marketing platforms. Each month, YouTube is visited by over one billion unique users. Over four billion videos are viewed on YouTube each day, with 25% of all views coming from mobile devices. Incredibly, 500 years worth of YouTube videos are watched every day on Facebook. (Source: Top10sAllTime, “10 Facts About YouTube,” http://www.youtube.com; last accessed April 25, 2013.)
“SEO [search engine optimization is about creating content that is discoverable to search engines and shareable by users. To attract traffic, sites need to create content that users want to connect with,” says Nadia Iaboni, Digital Solutions Manager at Numero Uno Web Solutions. “Personalized videos linked to the site or through YouTube are an excellent way to promote a brand. Videos are also a strategic way to reach the most customers.”
With over a billion users, says Iaboni, Facebook has become one of the most important marketing channels in the world and is the number one destination for small- and medium-sized businesses looking to share their brand. Roughly 65% of people are more likely to buy a product from a brand that uses social media. (Source: Meyerson, R., “75% of People Talk About Brands on Social Media,” massrelevance.com, February 28, 2013.)
“While SEO and SEM don’t need to revolve around a YouTube video, the latter can still play an important part in a brand’s ability to connect with users,” Iaboni adds. “Adding a video component is a great way to make SEO more visually engaging.”
Numero Uno Web Solutions offers a comprehensive list of SEO services, including YouTube marketing and video production. To learn more about Numero Uno Web Solutions, visit the company’s web site at http://numerounoweb.com/sitescore/.
Numero Uno Web Solutions is one of the top Internet marketing firms due to constant innovation and overall customer satisfaction. For more information on Numero Uno Web Solutions, and to discover how they can help maximize your company’s search engine optimization and online presence, visit http://numerounoweb.com/sitescore/ or call Numero Uno Web Solutions toll-free at 1-855-SEO-XPRT (1-855-736-9778).