Lovestruck.com appoints Samir El-Alami to new role as Online Marketing Director

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Lovestruck, the award-winning dating site, today announces the appointment of Samir El-Alami to the new role as Online Marketing Director.

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Samir El-Alami joins Lovestruck.com

Lovestruck has a fantastic reputation and a loyal and ever-expanding userbase. My goal is simply to make Lovestruck the biggest dating site in the UK – and beyond.

Lovestruck.com has appointed Samir El-Alami as its new Online Marketing Director, effective from 1 May 2013.

El-Alami, formerly part of the Growth Team at Badoo, will be responsible for all performance marketing streams, as well as partnership marketing and product marketing.

Brett Harding, Lovestruck's Managing Director and co-founder, said, “With our new suite of web and apps launching next month, it’s a great time for Samir to join Lovestruck."

“Samir successfully acquired large numbers of new users all over the world in his former role at Badoo. We will be able to take Lovestruck to another level by augmenting his online acquisition expertise with our existing marketing channels. I am delighted to have secured such an exciting talent."

El-Alami said, “I am very excited to be joining the Lovestruck team. The company has a fantastic reputation and a loyal and ever-expanding userbase. My goal is simply to make Lovestruck the biggest dating site in the UK – and beyond."

Lovestruck operates out of Shoreditch's 'Silicon Roundabout,' generating revenues in excess of £2.5 million from its UK, Hong Kong and Singapore dating sites.

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Brett Harding
Lovestruck Ltd
020 3287 7761
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