Considerations for Businesses thinking of Franchising with Franchise Link, the UK's leading franchise consultants

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Thinking of franchising your business? Here are some key pointers that businesses should consider before they start the process.

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Franchising isn't a new concept, but it is one that requires planning and resource to ensure that it is done correctly. Franchise Link offer expert advice to those businesses looking to expand through franchising. Tania Judge from Franchise Link gives some thoughts on what to consider before starting the process.

Business Model
First things first you need to make sure you have a business model that is proven and can be replicated, without this you do not have a franchise. The first stage would be to have a professional feasibility study undertaken on the business.

Brand Protection
Make sure that your intellectual property is protected, including trade mark of the company logo.

Legal Agreement
Don't fall in to the trap of using a generic contract, make sure you take advice from a BFA solicitor who can help you prepare a legal agreement that suits and protects your business.

Training
Taking on franchisees in most cases requires a training programme. Don't under estimate the time and resource it takes to carry out the training properly. A fully trained franchisee is going to be able to hit the ground running and be more successful, so plan time and the training schedule carefully.

Marketing
Once you have completed all the stages to franchising your business, you will be ready to launch the franchise. Talk to our team at Franchise Link 0844 9933001 who have specialist knowledge in marketing the franchise opportunity and the recruitment of franchisees.

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Tania Judge
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