New Hampshire Businesses for Social Responsibility Taps Calypso Communications as Social Media Agency of Record

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Portsmouth Firm to Provide Social Media Expertise to NH Non-profit.

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“Calypso has a deep understanding of sustainability and knows how to develop meaningful engagement via social media,” said NHBSR Executive Director Michelle Veasey.

Calypso Communications, an integrated, full-service public relations, marketing, and creative firm in Northern New England, today announced it has been selected to provide social media services for New Hampshire Businesses for Social Responsibility (NHBSR). Calypso will provide NHBSR with a comprehensive social media program to facilitate engagement with its member base, raise the non-profit's profile, and promote NHBSR events.

As social media agency of record, Calypso will provide social media strategy and digital content and campaign development, and measure the growth and performance of NHBSR’s social media presence across platforms including Facebook, LinkedIn, and Twitter. Calypso’s support includes a number of events in the coming months, including the upcoming Spring Conference on May 21.

“Calypso has a deep understanding of sustainability and knows how to develop meaningful engagement via social media,” said NHBSR Executive Director Michelle Veasey. “We are thrilled that Calypso will be helping us better communicate with our members, sharing the positive financial impact of sustainable business, and also allowing us to reach a larger audience through social media.”

NHBSR, a member-based non-profit organization that fosters socially and environmentally responsible business in New Hampshire, recognizes that people, principles, and profits must be linked. NHBSR was founded on the belief that social responsibility begins locally and that businesses can be financially successful while bringing out the best in the human spirit, enriching the community, and respecting the natural environment.

NHBSR members include sustainability leaders like Timberland, Stonyfield Farm, Monadnock Paper Mills, and Hypertherm, but also large and small businesses just beginning to explore opportunities in corporate social responsibility (CSR). NHBSR showcases many informative and business-driven conferences and events throughout the year, including its upcoming Spring Conference on May 21.

“NHBSR provides a valuable forum for New Hampshire businesses to learn more about sustainable business practices,” said Caitlin Evvard, Calypso’s digital media strategist. “We are looking forward to expanding NHBSR’s social media presence to better interact with its member base and attract new businesses to the organization’s network.”

About Calypso Communications
Based in Portsmouth, N.H., Calypso Communications is a premier, award-winning strategic marketing, corporate communications, and business development consultancy. Highly sought after for its seasoned insight and perspective, Calypso effectively engages stakeholders crucial to driving business and value for clients in the energy, environmental, healthcare, and technology industries. For more information, visit http://www.calypsocom.com.

About the NHBSR
New Hampshire Businesses for Social Responsibility is a member-based non-profit organization that fosters socially and environmentally responsible business in New Hampshire, realizing that people, principles, and profits must be linked. More information on NHBSR can be found at http://www.nhbsr.org.

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