It is not just about becoming a more visible part of the Nashville digital marketing community, but contributing to the overall goal of creating a well-informed local industry.
Nashville, Tenn. (PRWEB) April 30, 2013
The Nashville online marketing agency, Horton Group, is proud to announce that one of their very own will be presenting at this year’s PodCamp Nashville. Michael Jones will be speaking on website optimization practices that result in more leads and bigger returns for businesses of all sizes. PodCamp Nashville takes place May 14th at Hotel Preston, located near the Nashville International Airport, at the intersection of Briley Parkway and Interstate 40.
“PodCamp is a great opportunity for us to interact with other digital marketers – to share what we know and learn new things,” stated Jones. “It is not just about becoming a more visible part of the Nashville digital marketing community, but contributing to the overall goal of creating a well-informed local industry. It’s these types of events that make Nashville such a great place to work and connect with those in the Web services industry.”
During Jones session, “Optimizing Websites for Revenue,” he will focus on bringing the Nashville marketing community up to speed on data-driven website marketing tactics. The discussion will mainly center on harnessing the power of modern marketing tools and understanding how smarter design decisions can deliver bottom-line results.
With more than 12 years of experience in sales, customer service and inbound marketing, Jones has worked within a wide range of companies and industries. Implementing various tactics, he has helped businesses find more value in their websites. Part of his role at Horton Group includes conception and implementation of marketing plans, utilizing an array of digital content tactics – blogging, email marketing and social media.
About PodCamp Nashville
Based on the original PodCamp held in Boston, PodCamp Nashville was launched in 2008, branded as an “unconference” for those with an interest in online media. For more than five years now digital marketers, bloggers, designers and other online media community members from around the Mid-South have been coming together at PodCamp Nashville to network, share and learn from each other.
About Horton Group
For more than 16 years Horton Group has been providing businesses in and around the Middle Tennessee area with marketing and advertising solutions. Located in downtown Nashville, the full service advertising agency specializes in providing clients with the necessary resource to adapt to quickly changing market trends. Horton Group’s catalog of services includes: web design & development, media buying, social media management, search engine optimization and more.