New KPA Digital Advisors Solution Provides a Level of Service Beyond Traditional Problem Solving

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KPA announces Digital Advisor Professional Services, a proactive, fully-engaged, on-site philosophy geared towards highly efficient digital marketing programs.

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Digital Advisors are here to manage the software, tools, dashboards, and platforms that are necessary to successfully manage digital marketing programs, so that you don’t have to.

To help clients optimize digital marketing efforts, KPA has created Professional Services, a strategy that partners Digital Advisors with clients to achieve success in the technological realm. Technology is only as good as the process behind it, which is why KPA Professional Services go above and beyond any other offering in the industry. “The auto industry is a fast and demanding environment. Digital Advisors are here to manage the software, tools, dashboards, and platforms that are necessary to successfully manage digital marketing programs, so that you don’t have to,” said Vane Clayton, KPA’s CEO.

Digital Advisor Services:
Digital Marketing Strategy - Assess the performance of each channel, considering lead traffic and cost of acquisition.

Lead Management - Improve the process you use to follow up on leads with Dealership Lead Management Reviews.

Budget Analysis and ROI - Help you optimize your marketing budget for your specific strategy.

Process Design and Implementation - Review the processes used by your dealership to convert valuable opportunities to sales and service revenue.

Dealership Staffing and Hiring - Personalized support and training.

Acting as a single point of contact, Digital Advisors help clients get the most out of KPA Internet Marketing Products. Your Digital Advisor reviews your marketing program and shows you how to increase your leads, improve your lead management processes, and look for ways to use your marketing budget effectively. KPA’s Advisors are unique because they know each of their clients personally, visit their dealerships, and hold phone consultations as needed.

“Digital Advisors assist dealerships by helping them improve marketing processes and approach, the team offers personalized concierge level support, expert training and advice and is committed to your dealership’s success,” explained Chris Spensley, Digital Advisor Manager. KPA Professional Services works within KPA Internet Marketing, a product line that provides customized OEM compliant websites, high performance SEO, and a social media suite, Local Engage.

About KPA
KPA is a dealer services and Internet marketing provider for over 5,000 automotive, truck, and equipment dealerships and service companies. KPA provides consulting services and software for three industry-specific product lines: Environment & Safety, HR Management, and Internet Marketing. KPA joined the Inc. 500/5000 list of fastest growing companies in 2012. For more information, visit http://www.kpaonline.com.

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Patric Timmermans
KPA
(303) 228-8772
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