Piston Promotes Tamara Bousquet to Managing Director, Media

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Tamara is an industry veteran with nearly two decades of domestic and global experience in strategic planning, integrated efforts and media development. In that time, she’s worked with a variety of high profile brands, including Apple, HP, UPS, Universal, Chico’s, Cars.com and Oakley, to name a few.

Tamara Bousquet

“For the past five years, Tamara has been instrumental in elevating our media practice from a regional to national stage,” said Michael Chaney, CEO of Piston. “Her team has consistently delivered double digit year-over-year increases in ROI for many of our clients, she’s recognized as a thought leader around the industry and attracts A-list talent from around the country. This promotion is simply a reflection of her successful service and is well deserved.”

Chaney added, “Moving forward, we’ll look to Tamara to successfully lead our clients through a landscape of multiple screens, fragmentation, increasing competition and a changing consumer mindset. And we’re confident she’ll deliver.”

Tamara is slated to host the 2013 iMedia Agency Summit in Austin, Texas, on May 5-8, a renowned conference that brings together advertising elite to address agency transformation. Thanks to her work with other industry veterans on the Agency Summit Advisory Board, attendees will be treated to a conference agenda that addresses big data management, the balance of creative strategy and media technology, consumer platform innovation and more.

About Piston

Piston is a full-service advertising agency located in San Diego and New York. We create successful communications between brands and customers based on a deeper understanding of commerce, culture and technology. By connecting these three concepts, we build and track brand relationships that span all media, channels and marketing capabilities.

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