Graphcom Creative Honored with District ADDY Awards, Proceeds to National Competition

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Gettysburg-based marketing firm Graphcom Creative advances to national American Advertising Federation ADDY awards competition at ADMERICA conference.

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It is humbling to get confirmation from our peers about the great work that I know we are capable of executing. My entire group works tirelessly to create solid concepts, great creative and flawless development for all of our clients.

Graphcom Creative, a full-service marketing and creative firm and division of Gettysburg-based Graphcom, Inc., received three ADDY Awards at the district level of the American Advertising Federation (AAF). The District 2 region is one of the largest in the AAF, with representation from New York City, Philadelphia, Pittsburgh, Washington, D.C., and Baltimore.

Graphcom Creative previously won an impressive nine ADDYs at the local level, including a Judge’s Award in the category of Advertising Industry – Self-Promotion. Those wins enabled the marketing firm to proceed to the AAF’s District 2 regional competition, where the company’s three wins in the categories of Collateral Material – Annual Report, Four-Color, for the 2011 Allegheny Electric Cooperative Annual Report, “Staying Power: 65 Years of Setting the Pace”; Sales Promotion – Product or Service Sales Presentation, for the Adams County Nursery Catalog; and Advertising Industry – Self-Promotion – Single Medium Campaign, for branded Graphcom Services T-shirts, enabled Graphcom Creative to advance to the national competition at the 2013 ADMERICA conference, June 5-8 in Phoenix, Ariz. Graphcom Creative will join other finalists at the competition.

“We’re so fortunate to have a team that’s willing to push the limits of creative design to bring our clients great work,” said Graphcom, Inc. President Matt Livelsberger. “The awards are a nice recognition of the hard work that we do every day, but the key is getting results for our clients. That’s why we’re here.”

“It is humbling to get confirmation from our peers about the great work that I know we are capable of executing. My entire group works tirelessly to create solid concepts, great creative and flawless development for all of our clients. We are very excited about the accolades and look forward to seeing how we can continue to make an impact for our clients on jobs we haven't started yet,” said Troy Dean, Creative Director of Graphcom Creative.

The ADDY Awards is the country’s largest creative competition — the “Oscars” of the advertising world — with more than 60,000 local entries competing in 200 cities throughout 15 districts. District 2 includes New York, Pennsylvania, New Jersey, Maryland, Delaware and Washington, D.C.

About the ADDY Awards

Attracting nearly 60,000 entries each year nationwide, the American Advertising Federation’s (AAF) ADDY Awards have become the largest and most comprehensive advertising competition. The ADDY Awards originated in the 4th District in 1960 and became a three-tiered national competition in 1968.

Sponsored by the AAF, the awards honor excellence in advertising and cultivate the highest creative standards in the industry. Each year, the competition begins with contests in the nation’s more than 200 AAF member clubs, where entries must be submitted and judged to be eligible for the ADDY process. Local winners proceed to 15 regional competitions, and those winners advance to the national finals.

Proceeds from the ADDY Awards program on all levels of competition go back into the industry through the work of the AAF and its members, especially in the areas of advertising education and public service advertising.

About Graphcom, Inc.
Graphcom, Inc., founded in 1982, is a full-service communication and marketing firm located in Gettysburg, Pa. The organization includes a creative and interactive agency (Graphcom Creative), a signage division (Signs by Graphcom), a publishing division (Graphcom Publishing), a digital flags and scenic effects division (Field and Floor FX), as well as a full service commercial printing division with G7 Master Printer certification.

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Jennifer Gerlock
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