We're really excited to be partnering with Hyun Woo in this strategic market. South Korea has very high usage rates of mobile devices and many Koreans will want a backup for power outages or for use in the outdoors.
Salt Lake City, UT (PRWEB) May 02, 2013
Power Practical, a Utah-based company, has announced a partnership with Korean distributor Hyun Woo International for distributing the PowerPot in South Korea. In a blog post release Monday afternoon on the PowerPot’s website, Riley Swenson announced that the deal "is now finalized with the arrival of hundreds of PowerPots" in the Southeast Asian country.
Hyun Woo International is distributing the units to a chain of Harley Davidson stores in Korea that carry hard-to-find imports from the US and elsewhere, in addition to retailing authentic Harley Davidson motorcycles, gear and apparel. The product was introduced to its first store during it’s first press event in South Korea.
The PowerPot is expected to be a hit in a country that is dominated by mobile devices. CNET reported in July 2012 that South Korea has mobile broadband penetration of 100.6%, quite literally 1 mobile connection per person, nationwide. The prevalence of mobile devices being used for Internet browsing, making payments and watching television makes South Korea a prime market for the PowerPot, which can recharge smartphones as rapidly as wall-chargers.
The PowerPot is a thermoelectric generator, meaning it turns heat into electricity. It does so without using traditional means of steam-powered turbines. Instead, it uses solid-state thermoelectric material that generates power from a temperature difference. Since there are no moving parts, it can be used anywhere and with any heat source.
The device was first introduced last year on Kickstarter, a crowdfunding platform in the United States. After receiving more than 1,000 pre-orders, the PowerPot raised $126,000 and launched an initial production run. Since then, the company has sold thousands more and is launching the product in retail outlets all over the US, Canada and now South Korea. It can be used to charge a host of devices, including smartphones, cameras, headlamps, water purifiers and so on.
"We're really excited to be partnering with Hyun Woo in this strategic market. South Korea has very high usage rates of mobile devices and many Koreans will want a backup for power outages or for use in the outdoors," said Riley Swenson, VP of Marketing at Power Practical.
Look for the PowerPot soon in a country near you! To learn more check out http://www.thepowerpot.com